8/10 in South watching a movie at a cinema at least once monthly, twice the national average: GroupM
According to GroupM’s South Cinema Audience Behaviour Report launched on September 20, 2023, ‘watching a movie at a theatre’ has ...
Tag: Ajay Mehta
Volkswagen Passenger Cars India awards PR mandate to Adfactors PR
Volkswagen Passenger Cars India has signed public relations firm Adfactors PR as its new communications partner. As part of the ...
Ajay Mehta takes additional charge to lead GroupM’s Dialogue Factory – APAC as Dalveer Singh steps down
GroupM India announced that Dalveer Singh, Head of Experiential Marketing, Dialogue Factory - APAC will be stepping down from his ...
Indian box office clock INR 10,000 Cr in 2022 despite covid-pandemic: Report
GroupM India’s Interactive Television (iTV), along with Ormax Media, a media consulting firm, today unveiled the 2022 edition of ‘India ...
Dove uses AI to Enable a Mindful Choice and Stop the Beauty Test
Young girls across the country are subjected to extensive beauty tests and are given a report card grading them on ...
Vim aims to break gender stereotypes with #VimBlackForMen campaign
Vim, an Indian dishwashing brand,launched its new ad campaign #VimBlackForMen that aims to break gender stereotypes. The campaign conceived by ...
Kwality Wall’s Introduces Interactive Gaming Experience on the Cinema Screens of INOX
Mumbai: Kwality Wall’s has announced its association with INOX to introduce ‘Trixy CineGame’ gaming experience on the cinema screen. The ...
Indian Box Office is estimated to collect Rs. 12,515 cr in FY 22: report
Mumbai: Interactive Television (iTV), an Indian cinema advertising company, a part of GroupM India, along with media consulting firm Ormax ...
Brooke Bond 3 Roses launches ‘Idhu Namma campaign’ in association with CSK
Chennai: Brooke Bond 3 Roses launched its new TVC Idhu Namma Tea(m), where they partnered with the IPL team ‘Chennai ...
Boost launches a campaign to celebrate the hidden gems in cricket world
Boost, one of India’s most trusted health food drink brands, launched a campaign to celebrate the hidden gems in the ...
