62 pc marketers say generative AI will augment human creativity
A strong 62 pc of marketers believe generative AI will augment human creativity, enhancing human qualities such as intuition, emotion, ...
Tag: Capgemini Invent
Data-driven change management is crucial for successful transformation: Report
According to a new study by Capgemini Invent, organizations that implement data-driven change management are more successful in their change ...
Three quarters of CMOs are now responsible for contributing to business growth and the use of data and technology: Capgemini research
Mumbai: The rapid growth in eCommerce during the pandemic has heightened the need for real-time insights to accommodate fast-changing customer ...
