Acko gets Sara to school old world dad Saif on new age insurance benefits
Direct-to-consumer insurer Acko has launched a campaign featuring Bollywood actor Saif Ali Khan and his daughter and fellow actor Sara, ...
Tag: D2C
Where product reigns supreme: The story of skincare D2C startup FoxTale
When former investment banker and VC investor Romita Mazumdar decided to turn entrepreneur, she had seen a bit of the ...
Safexpay launches one-click checkout to tackle cart abandonment for e-commerce
Safexpay, a payments solution company, has introduced Aasaan Checkout, a one-click checkout solution, to address the issue of cart abandonment ...
Melorra unveils gender-fluid jewellery collection
D2C jewellery brand Melorra has launched a gender-fluid collection with the message ‘Be Fluid, Be You.’ Billed as India’s first ...
How a campaign can change perception – The story of ‘equal’ marketplace Cossouq
Cossouq.com bills itself as a ‘sensibly curated marketplace’ for skin, personal care and cosmetics. Its USP is that it promotes ...
Say ‘No More’ to fast fashion: Recycled bags brand arrives, vows to stay true to purpose
Praveen Premkumar and his team have been scouring the market for leftover materials – materials that could be used to ...
E-tailing in India reached $60 Bn GMV in FY2023 with 25 pc annual rate of growth: Redseer
E-tailing in India is gaining popularity with the increased proliferation of smartphones and the internet. According to Redseer Strategy consultants, ...
Samosa Singh chalks pan-India plans, looks to take wing abroad
How challenging was the journey to entrepreneurship for you and your co-founder at WoknStove Foodworks (and life partner, Shikhar)? As ...
Salt Attire eyes exclusive stores in more cities
Started as an online-only D2C brand, Salt Attire has come a long way. How has the growth been? In particular, ...
TTK Healthcare draws 1mn visitors to Love Depot in nine months; seeks to close ‘Pleasure Gap’ with MsChief
TTK Healthcare, the maker of Skore condoms, women's deo Eva, Woodward's Gripe Water and home care brand Good Home, has ...
