Wavemaker releases Customer Data Platform guide for marketers
Wavemaker India, a GroupM agency, has announced the release of a white paper titled ‘Demystify Customer Data Platform’ - A ...
Wavemaker India, a GroupM agency, has announced the release of a white paper titled ‘Demystify Customer Data Platform’ - A ...
GroupM, WPP’s media investment group, announced on July 27, 2023 the appointment of Saif Shaikh as the Head of Non-Biddable ...
In a continuous effort to assist the advertising industry in reducing carbon emissions, IAB Tech Lab, the global digital advertising ...
According to GroupM’s This Year Next Year - 2023 report, ad spends on cinema have grown back from Covid lows ...
GroupM, WPP’s media investment group, today announced the launch of Geo Granularity, a hyperlocal and granular targeting technology developed by ...
GroupM has unveiled TYNY mid-year global advertising revenue growth forecast 2023 which is a reviewed version of its 2023 forecast ...
Ashwin Padmanabhan, who recently got elevated as the President - Investments, Trading and Partnerships at GroupM, heads the GroupM Motion ...
Wavemaker India, the media agency of GroupM, has retained the media mandate of Pernod Ricard India, following a multi-agency pitch. ...
GroupM secured nearly a third of total reviewed media spend in the first quarter of 2023, according to the latest ...
GroupM, in association with MMA, launched the Modern Marketers Guide titled “Transform to Thrive”. The guide features contributions from industry ...
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