IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports
Mumbai: The opening phase of the Indian Premier League (IPL) 2026 has recorded a 10% increase in television advertising volumes ...
Tag: IPL 2026
IPL’s Advertising Divide: How a Few Big Brands and Core Categories Dominate Cricket’s Biggest Ad Platform
Mumbai: IPL 2026 is once again showcasing the league’s commercial dominance, with advertising revenues expected to reach ₹4,900–₹5,200 crore and ...
Olio Pizza, Rajasthan Royals renew partnership; launch ‘SLICE MAAR’ campaign for IPL 2026
Mumbai: Curefoods’ Olio Pizza has announced the renewal of its official partnership with Rajasthan Royals for another cricket season, alongside ...
IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine
Mumbai: IPL 2026 is once again highlighting the league’s transformation into a multi-billion-dollar sports business ecosystem. With advertising revenues expected ...
Nippon Paint India partners Punjab Kings as Official Partner for IPL 2026
Chandigarh: Nippon Paint India, part of the NIPSEA Group, has announced a strategic partnership with Punjab Kings as the franchise’s ...
BCCI announces IPL dates for 2025, 2026, and 2027 in unprecedented move
Mumbai: In a groundbreaking decision, the Board of Control for Cricket in India (BCCI) has revealed the dates for the ...
