Sony Yay concludes Giant Wheel Festival in Delhi
Children’s entertainment brand Sony Yay concluded the third edition of The Giant Wheel Festival in Delhi last week. The festival ...
Tag: Krishnarao Buddha
Rediffusion showcases Parle Kismi’s role as catalyst for love
Parle, a manufacturer of biscuits and confectionery, has launched a TV campaign titled #HarKismiMeinHaiKiss for its toffee brand, Parle Kismi. ...
Ticket size key for D2C, have channels to reach consumers much more easily: Krishnarao Buddha, Parle Products
In conversation with Medianews4u.com, Krishnarao Buddha, Sr. Category Head – Marketing at Parle Products, spoke about leveraging the Parle brand, ...
Festive Season 2022: Mixed bag for media, consumer brands bet on post-pandemic consumption wave
Asked if marketing spends have gone up this festive season and whether it will touch pre-Covid levels, we received three ...
Parle Products introduces breakfast snacking with Hide & Seek Fills
Mumbai: Parle Products, biscuits, snacks and confectionery manufacturer, has launched a new TVC for Parle Hide and Seek Choco Fills ...
Consumer products industry outlook: Krishnarao Buddha, Parle Products
Consumer products industry outlook By Krishnarao Buddha, Senior Category Head, Parle Products The overall performance of the FMCG industry in ...
How effective is social media for your brand’s growth?
A decade back nobody could have guessed that social media platforms would become such an integral part of every successful ...
Parle Products forays into cereal category; announces Hide & Seek Fills
Mumbai: Parle Products, India’s leading biscuits, snacks and confectionery manufacturer, today announced its forays into the cereals category, with the launch ...
Five focus points of 2021 for the FMCG sector
Five focus points of 2021 for the FMCG sector Krishnarao Buddha, Sr. Category Head at Parle Products In the history ...
