3 out of 4 D2C brands now rely on creators to drive sales: New Playbook by DSGCP, Meta & ViralMint
Mumbai: India’s consumer-brand ecosystem is entering a pivotal decade, driven by a surge of digital-first D2C brands, rising consumption across ...
Tag: Meta
Quick Commerce powers 45% of festive purchases this year: WPP Media-Meta Consumer Report
Mumbai: Quick commerce continues to reshape how India shops, now accounting for 45% of all festive purchases and nearly two-thirds ...
Black Friday Is Turning Into India’s New Shopping Peak, Shows Meta’s Latest Insights
Black Friday—a retail moment once confined to Western markets—is rapidly becoming a major shopping trigger for Indian consumers and brands, ...
CCI seeks NCLAT clarification on WhatsApp–Meta data sharing; hearing on December 2
Mumbai: The Competition Commission of India (CCI) has approached the National Company Law Appellate Tribunal (NCLAT) seeking explicit clarification on ...
Meta Wins Landmark Antitrust Case as Judge Rejects FTC Bid to Break Up Instagram, WhatsApp
Mumbai: In a major setback for US regulators, a federal judge on Tuesday dismissed the Federal Trade Commission’s attempt to ...
Meta’s Q3 Results Highlight WhatsApp’s Rising Role in Revenue Mix
Meta’s latest quarterly earnings underscore a clear trend — messaging is fast becoming the company’s next major growth engine. In ...
Meta appoints Vishal Shah to Lead Product Management for AI Division
Meta Platforms has appointed Vishal Shah, formerly Vice President of its Metaverse division, to oversee product management for the company’s ...
IAS introduces independent Brand Safety and Suitability Measurement on Meta’s Threads
New Delhi: Integral Ad Science, a global media measurement and optimization platform, today announced the expansion of its Total Media ...
Meta launches CMO Alex Schultz’s Book ‘Click Here: The Art and Science of Digital Marketing and Advertising’
Mumbai: Meta has announced the launch of Click Here: The Art and Science of Digital Marketing and Advertising, authored by ...
JioHotstar, Meta, and Google chart the next phase of storytelling innovation
Mumbai: At FICCI Frames 2025, industry leaders from JioHotstar, Meta, and Google came together to explore how artificial intelligence is ...
