Netflix surges as India’s SVOD streaming wars tighten: JustWatch Q1 2026 Report
Mumbai: India’s subscription video-on-demand (SVOD) market entered 2026 in a state of intense competitive flux. According to JustWatch’s Q1 2026 ...
Tag: Netflix
Netflix expands ads business, global reach and content slate at Upfront 2026
Mumbai: Netflix has outlined an aggressive expansion of its advertising business, technology capabilities and content pipeline at its fourth Upfront ...
Texas Lawsuit against Netflix raises stakes for ad-supported streaming models
Mumbai: In a significant escalation of regulatory scrutiny on streaming platforms, Ken Paxton, Attorney General of Texas, has filed a ...
Netflix taps cricket’s cool-down moments with ‘Chill Like A Champion’ campaign
Mumbai: Netflix has launched its latest campaign, ‘Chill Like A Champion’, positioning itself as the go-to entertainment destination beyond the ...
Netflix Eyes $3 Billion Ad Revenue in 2026 as Ads Tier Powers Growth, APAC Surges
Mumbai: Streaming major Netflix is doubling down on its advertising business, projecting that ad revenues will reach approximately $3 billion ...
India’s OTT User Base Hits 1.45 Billion; YouTube Leads, Netflix Surpasses Prime Video
Mumbai: India’s OTT (over-the-top) streaming market is entering a new phase of growth, powered by cheap mobile data, increasing smartphone ...
Netflix expands kids content ecosystem with ‘Playground’ app, new shows and renewals
Mumbai: Netflix has announced a significant expansion of its kids and preschool entertainment offering with the launch of a new interactive ...
67% of C-suite marketing and agency leaders believe the current ad industry model has a maximum life expectancy of just five years: Contagious Radar 2026
Mumbai: Contagious has released its annual Contagious Radar 2026 report, outlining the key cultural and technological trends set to reshape ...
Magali Huot Joins Netflix as Director of Games Marketing, Mainstream Games
Mumbai: Streaming giant Netflix has appointed Magali Huot as Director of Games Marketing, Mainstream Games, further strengthening its push into ...
Netflix bridges Tamil Nadu and Seoul with ‘Made In Korea’ premiering March 12
Mumbai: Netflix has announced the premiere of Made In Korea, a cross-cultural feature film set to stream from March 12. ...
