If you watched the match, you could not have missed it. As cricket fans pray for a decision in their ...
Marketers are constantly seeking for new strategies to stay top-of-mind with potential buyers with a focus on brand building. To do this, ...
Nielsen released its first-ever ROI Report, which identified gaps in marketers’ budgets, channels and media strategies that are compromising returns ...
Nielsen released its 2022 LGBTQ+ Diverse Intelligence Series report - Seeking Authenticity: A View of International LGBTQ+ Media Perceptions - ...
Despite the difficulty of the past two years, brands continue to re-balance their marketing efforts after widespread pullbacks in 2020, ...
Nielsen and The Trade Desk today announced a strategic partnership to power identity resolution for open internet measurement in key ...
New Delhi: Bobble AI – the Conversation Media Marketing (CMM) platform making everyday smartphone conversations expressive, smart, and personalized, today ...
Mumbai: Nielsen (NLSN) today announced a new approach that moves away from third-party cookies to privacy-centric, people-based identifiers for Attribution. ...
Mumbai: In 2017 alone, 197.3 million people had mental health disorders in India (Lancet Psychiatry 2020) implying that while, at ...
MUMBAI: Spotify India has released key highlights of its recently commissioned Nielsen study, ‘Culture & Audio Streaming Trends’ (CAST), which ...