90% of India’s Gen Z explore interests on the open internet: The Trade Desk
New Delhi: India’s 377 million Gen Z consumers are increasingly turning to the open internet for discovery, engagement, and self-expression, ...
Tag: The Trade Desk
70% of Indian consumers are fatigued by repetitive ads: The Trade Desk’s “The Untapped Opportunity of Omnichannel”
Mumbai: A new study released by global advertising technology platform, The Trade Desk, titled “The Untapped Opportunity of Omnichannel,” reveals ...
Taruneet Khandpur Joins The Trade Desk as Director of Business Development
Mumbai: Taruneet Khandpur, a seasoned sales leader with a decade-long career spanning enterprise account management, digital media, and radio, has ...
India-Built AI Engine MiQ Sigma Revolutionizes Media Buying with Real-Time AI-Powered Trading
Bengaluru: Global programmatic media partner MiQ has announced the launch of MiQ Sigma, a groundbreaking AI-powered advertising platform built at ...
The Trade Desk and Zepto Partner to Transform Retail Media Advertising on the Open Internet
New Delhi: In a landmark collaboration that promises to redefine retail media in India, global advertising technology firm The Trade ...
The Trade Desk to unveil AI-Powered Deal Desk to Boost Advertising Deal Efficiency
Mumbai: Deal Desk introduces advanced transparency and real-time insights into deal performance, quality, and pacing. This helps advertisers and publishers ...
MiQ Sigma Redefines Programmatic Media with Unified AI Platform
Mumbai: Global programmatic media partner MiQ has announced the launch of MiQ Sigma, a revolutionary AI-powered advertising platform designed to ...
Sam Lees joins The Trade Desk as Director of Client Services
Mumbai: The Trade Desk has appointed Sam Lees as Director of Client Services. Lees brings over 12 years of experience ...
OpenX names Clay Gill as Regional Vice President of Buyer Development for APAC
Sydney: OpenX Technologies, Inc., an omnichannel supply-side platform, has appointed Clay Gill as Regional Vice President of Buyer Development for ...
Consumers perceive brands that advertise on OTT/CTV as more premium: The Trade Desk
Mumbai: Consumers perceive brands that advertise on OTT/CTV as more premium says a new repoirt from The Trade Desk. When ...
