Friday, March 20, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Analysis

TAM Ratings of South Regional GECs for week 35

by MN4U Bureau
September 3, 2015
in Analysis, Exclusive, Featured
Reading Time: 4 mins read
A A

Share Share ShareShare

As per the TAM ratings of South Regional GECs for week 35 pertaining to the period 23rd August to 29th August, the following are the ranking position and GRP score of GECs in various South Market:

TAM GRP of Telugu GECs in week 35
RANKING GENRE WEEK 34 WEEK 35 GAIN/LOSS
1 Zee Telugu 567 588 21
2 MAA 598 545 -54
3 ETV Telugu 428 458 30
4 Gemini TV 453 446 -8
5 DD SAPTAGIRI 8 10 2
6 DD YADAGIRI 2 3 1

Observations on Telugu GECs in week 35

  1. 1. Telugu GEC Genre has maintained its viewership level with a minimal drop in Wk 35.
  2. 2. MAA and Z telugu have shuffle their leading positions wherein Z Telugu garnered it in Wk 35 with a gain of 4% in viewership levels.
  3. 3. ETV Telugu garnered 3rd position with a gain of 7% in viewership levels in Wk 35.
  4. 4. Z Telugu garners viewership basically through its Weekday Serials “MUDDA MANDARAM” & “VARUDHINI PARINAYAM” &  Weekend Feature Film”INDRUDU” in Wk 35.
TAM GRP of Tamil GECs in week 35
RANKING GENRE WEEK 34 WEEK 35 GAIN/LOSS
1 Sun TV 1094.0 1277.0 183
2 Vijay TV 385.7 362.6 -23
3 Zee Tamil 137.4 143.7 6
4 Kalaignar TV 106.5 96.5 -10
5 Jaya TV 81.7 90.9 9
6 RAJ TV 48.4 52.3 4
7 Puthuyugam 38.9 32.0 -7
8 Mega TV 30.1 31.1 1
9 Captain TV 21.3 25.9 5
10 DD PODHIGAI 20.9 24.7 4
11 Makkal TV 6.2 4.6 -2

Observations on Tamil GECs in week 35

  1. 1. Tamil GEC genre garnered 9% viewership levels in wk 35.
  2. 2. SUN TV witnessed returned to its viewership levels in Wk 35’15, whereas, VIJAY also witnessed a drop of 6% in wk 35.
  3. 3. Z Tamil, Jaya TV & RAJ TV witnessed a rise in viewership levels from its previous weeks. Kalaignar TV & Puthuyugam garnered a fall in viewership levels in Wk 35.
  4. 4. SUN TV garnered viewership thru weekend properties a Feature Film “ANJAAN” & Film Based Magazine “PULI ISAI    VELIYEETTU VIZHA” in Wk 35 and in weekdays thru Serials “DEIVA MAGAL, VAMSAM, PRIYAMANAVAL & VANI RANI”.
TAM GRP of Kannada GECs in week 35
RANKING GENRE LAST WEEK THIS WEEK GAIN/LOSS
1 UDAYA 341.4 360.5 19
2 Colors Kannada 344.0 345.8 2
3 Suvarna 228.3 241.5 13
4 Zee Kannada 232.5 227.0 -5
5 K Kasturi 25.6 42.5 17
6 DD CHANDANA 17.7 19.5 2

Observations on Kannada GECs in week 35

  1. 1. Kannada GEC garnered a minimal of 4% viewership levels in wk 35
  2. 2. UDAYA have garnered its leading position with 6% rise in viewership levels in Wk 35. COLORS KANNADA have maintained its viewership levels in Wk 35
  3. 3. Suvarna garnered 6% viewership and garnered 3rd position in Wk 35. Even Kasturi have garnered a sudden rise in viewership levels.
  4. 4. UDAYA garnered viewership majorly thru Feature Film “SIDDHARTHA,ADYAKSHA”. Similarly, Colors Kannada garnered    viewership thru Talent show “DANCING STAR-JUNIOR”
TAM GRP of Malayalam GECs in week 35
RANKING GENRE LAST WEEK THIS WEEK GAIN/LOSS
1 Asianet 987.5 1059.0 72
2 SURYA 263.3 383.2 120
3 Mazhavil Manorama 261.3 324.8 64
4 FLOWERS 130.7 162.8 32
5 Kairali 71.9 131.2 59
6 AMRITA 38.5 46.6 8
7 DD MALAYALAM 9.8 11.7 2

Observations on Malayalam GECs in week 35

  1. 1. Malayalam GEC genre have witnessed a rise of 20% in viewership levels in Wk 35 due to Onam Festival.
  2. 2. Asianet garnered 7% of its viewership level in Wk 35, similar to last week. SURYA garnered 46% viewership levels whereas Mazhavil Manorama & FLOWERS have garnered around 25% viewership levels.
  3. 3. All the Malayalam GEC channels garnered higher viewership majorly on Thursday & Friday in Wk 35 due to Onma Special properties.
  4. 4. Asianet garnered viewership majorly through Feature Films “ORU VADAKKAN SELFIE, ENNUM EPPOZHUM, THINKAL MUTHAL VELLI VARE”. Similarly, SURYA garnered viewership thru Feature Film “BHASKAR THE RASCAL, VILLALI VEEERAN, RAJADHIRAJA”.
Tags: Kannada Channel ratingsKannada GECsMalayalam Channel RatingsMalayalam GECsTAM ratings of South ChannelsTAM ratings of South Regional GECsTAM Ratings of South Regional GECs for week 35Tamil Channel ratingsTamil GECsTelugu Channel RatingsTelugu GECs

RECENT POSTS

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report
Analysis

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report

March 19, 2026
0

Mumbai: The upcoming FIFA World Cup 2026 is expected to inject $10.5 billion into the global advertising market, but its...

Read moreDetails
EaseMyTrip targets growth through digital-first campaigns and strategic collaborations: Manmeet Ahluwalia
Exclusive

EaseMyTrip targets growth through digital-first campaigns and strategic collaborations: Manmeet Ahluwalia

March 19, 2026
0

The traditional marketing funnel in travel is officially dead. Today’s traveller moves from inspiration to booking in a single, non-linear...

Read moreDetails
India’s quick commerce market to hit $5.38 Billion: Shop Culture Report signals profitability shift
Analysis

India’s quick commerce market to hit $5.38 Billion: Shop Culture Report signals profitability shift

March 19, 2026
0

Mumbai: Shop Culture has released insights from its latest report, “The Commerce Reckoning: 2025 Global Intelligence Report,” highlighting a major...

Read moreDetails
IPL influencer marketing spends may touch ₹700 crore in 2026: report
Analysis

IPL influencer marketing spends may touch ₹700 crore in 2026: report

March 19, 2026
0

As brands sharpen their digital playbooks around the Indian Premier League, influencer marketing is fast emerging as a major spending...

Read moreDetails
Technology changes, formats evolve, but emotional authenticity remains constant: Jeet Wagh & Shehzad Sippy
Exclusive

Technology changes, formats evolve, but emotional authenticity remains constant: Jeet Wagh & Shehzad Sippy

March 19, 2026
0

Sippy Films, a studio behind movies like 'Sholay', is entering a new phase of structured transformation under the custodianship of...

Read moreDetails
89% of viewers discover micro dramas through social feeds, highlighting feed-led discovery: Meta-Ormax Report
Analysis

89% of viewers discover micro dramas through social feeds, highlighting feed-led discovery: Meta-Ormax Report

March 18, 2026
0

Bengaluru: Meta, in collaboration with Ormax Media, has unveiled a new report titled “Micro Dramas: The India Story,” spotlighting the...

Read moreDetails

LATEST NEWS

Hyundai Motor India launches ‘Respect the Young’ campaign for Hyundai Verna

Hyundai Motor India launches ‘Respect the Young’ campaign for Hyundai Verna

March 19, 2026
Wakefit.co launches ‘Dhamki Squad’ campaign on World Sleep Day, offers ₹50,000 prize

Wakefit.co launches ‘Dhamki Squad’ campaign on World Sleep Day, offers ₹50,000 prize

March 19, 2026

ANALYSIS

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report
Analysis

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report

March 19, 2026
0

Mumbai: The upcoming FIFA World Cup 2026 is expected to inject $10.5 billion into the global advertising market, but its...

PEOPLE

KPMG Elects Gary Wingrove as Next Global Chairman and CEO
People

KPMG Elects Gary Wingrove as Next Global Chairman and CEO

March 19, 2026
0

Mumbai: KPMG International has named Gary Wingrove as its next Global Chairman and Chief Executive Officer, with his four-year term...

MARKETING

Nippon Paint India partners Punjab Kings as Official Partner for IPL 2026
Marketing

Nippon Paint India partners Punjab Kings as Official Partner for IPL 2026

March 19, 2026
0

Chandigarh: Nippon Paint India, part of the NIPSEA Group, has announced a strategic partnership with Punjab Kings as the franchise’s...

Subscribe to Newsletters

ADVERTISING

Pinaki Bhattacharya exits VML India after nearly 16-year stint
Advertising

Pinaki Bhattacharya exits VML India after nearly 16-year stint

March 19, 2026
0

Mumbai: Pinaki Bhattacharya, who most recently served as Chief Strategy and Client Partnerships Officer at VML India, has parted ways...

PRINT

Three Tata Brands among Top 20 of ‘India’s Most Consumer-Focused Brands’ list, Samsung leads list for Consumer Electronics: TRA Research
Print

Hindustan Times overtakes Times of India in Media Trust Rankings in TRA’s Brand Trust Report 2026

March 11, 2026
0

Mumbai: TRA Research has released the latest edition of the Brand Trust Report 2026, highlighting a notable shift in India’s...

AUTHOR'S CORNER

Beyond Pink Marketing: Why Data, Not Assumptions, Should Drive Women-Centric Campaigns
Authors Corner

Beyond Pink Marketing: Why Data, Not Assumptions, Should Drive Women-Centric Campaigns

March 19, 2026
0

Women represent one of the most powerful consumer segments in the global economy. Today, they control or influence nearly 70–85%...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report

March 19, 2026
Hyundai Motor India launches ‘Respect the Young’ campaign for Hyundai Verna

Hyundai Motor India launches ‘Respect the Young’ campaign for Hyundai Verna

March 19, 2026
Wakefit.co launches ‘Dhamki Squad’ campaign on World Sleep Day, offers ₹50,000 prize

Wakefit.co launches ‘Dhamki Squad’ campaign on World Sleep Day, offers ₹50,000 prize

March 19, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.