MUMBAI: The Arvind Store- a lifestyle fashion destination, has launched its new campaign #LinenByArvind: ‘Made for You, Stitched for Free,’ offering complimentary stitching services across India. This initiative aims to ensure a seamless, personalised shopping experience, eliminating stitching hassles while delivering a perfect fit.
The Arvind Store offers custom tailoring. With the launch of this campaign, The Arvind Store presents an offer — making premium tailoring for men more accessible than ever before. Exclusively available at The Arvind Store outlets across India, men can now get their suits and sherwanis stitched with exceptional quality and precision, all at no extra cost.
Pranav Dave, Chief Business Officer – Knits and Retail, Arvind said, “At The Arvind Store, we are committed to offering our customers an unmatched experience in custom tailoring. Our ‘Made for You, Stitched for Free’ initiative is designed to make custom tailoring more accessible while maintaining the highest standards of craftsmanship and quality.”
Custom tailoring is increasingly seen as an extension of one’s personality and a means to celebrate personal achievements, making The Arvind Store’s latest free suits and sherwanis stitching offer a timely and relevant offering.
Alongside this campaign, The Arvind Store unveils a new linen collection featuring over 300 styles, including wrinkle-resistant and performance fabrics. Customers can also explore the latest Primante and Ethnic collections, designed the company explains for refined craftsmanship and luxury.
The Ethnic Collection features natural fabrics that are soft, lightweight, and breathable, offering exceptional comfort. Meanwhile, the Primante Collection showcases premium fabrics like Egyptian Giza Cotton, Superfine European Linens, and Australian Merino Wool. Crafted in Arvind’s Italian Studio, this collection is ideal for both ceremonial and business wardrobes.
