Chennai: The Hindu Group (THG), publisher of leading media titles including The Hindu, businessline, Sportstar, and Frontline, has announced the appointment of A John Justin as its new Head of Brand Marketing. With over two decades of experience in the advertising and media industry, Justin steps into the role with a mandate to amplify THG’s brand presence and deepen engagement across stakeholders.
A familiar face in Indian media circles, John Justin has held leadership roles at The Hindu, Midday, Radio One, Fever FM, and Ananda Vikatan, bringing to the table a rich blend of strategic marketing acumen and creative storytelling. In his new role, he will report to Aparajita Biswas, Head of Marketing, The Hindu Group.
“John brings a unique mix of creative vision and commercial clarity—both essential in today’s dynamic media landscape,” said Suresh Balakrishna, Chief Revenue Officer, The Hindu Group. “His ability to blend brand purpose with business outcomes will be instrumental as we scale new partnerships and deepen our engagement with clients and agencies.”
Known for his ability to align brand narratives with shifting audience behavior across print, radio, and digital, Justin has successfully delivered impactful marketing and revenue-led campaigns throughout his career. His role at THG will focus on reinforcing the Group’s positioning across platforms, driving B2B initiatives, and building collaborative brand journeys with agencies and advertisers.
“It’s a privilege to return to a brand that has been such an integral part of India’s media landscape,” said John Justin. “I look forward to working with the team to build on the strong legacy of The Hindu Group and connect more meaningfully with today’s audiences while staying true to the values that define us.”
Aparajita Biswas added, “John’s deep understanding of legacy media, combined with his sharp strategic acumen and relationship-driven leadership style, make him an excellent fit as we continue to evolve the brand for a new generation of audiences.”
The appointment comes at a pivotal time for THG as it continues to strengthen its editorial influence with renewed focus on digital innovation, trust-building, and advertiser-driven storytelling.
