Saturday, January 31, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Union Bank and HPCL launch co-branded contactless RuPay card

by MN4U Bureau
March 27, 2021
in Featured, Marketing
Reading Time: 3 mins read
A A
Union Bank and HPCL launch co-branded contactless RuPay card
Share Share ShareShare

Mumbai: Union Bank of India – one of the largest Indian government-owned banks of India and Hindustan Petroleum Corporation Limited – a Maharatna Central Public Sector Enterprise, have announced the launch of co-branded contactless RuPay credit card. The users of this card will get 16X reward points, which would be equivalent to 4% cashback, on fuel spends worth Rs. 500 and above at over 18000 HPCL outlets across the country. Customers will also receive additional 1.5% reward points from HPCL if they pay for fuel via HP Pay wallet. Customers will also get the benefit of 1% fuel surcharge waiver for fuel transactions at HPCL retail outlets.

The card was launched at a virtual event with the participation of C&MD HPCL Shri Mukesh Kumar Surana, MD & CEO UBI Shri Raj Kiran Rai G, CEO & MD of NPCI, Shri Dilip Asbe, Director Marketing HPCL, Shri Rakesh Misri, Executive Director-Retail HPCL, Shri S K Suri, Shri Dinesh Kumar Garg ED, Union Bank, COO NPCI, Ms. Praveena Rai, and other senior officials.

This is the first time a co-branded branded RuPay credit card is being launched with NCMC (National Common Mobility Card) feature which will enable contactless transactions in-transit for travel by metro, bus, taxi, suburban railways, toll and topping-up FASTags, parking and also for retail purchases. Thus a single card can be used for payments for all requirements thereby avoiding the need to have multiple cards.

The UBI – HPCL contactless RuPay card users will also receive a welcome bonus of Rs. 300 which can be used to purchase fuel at any HPCL retail outlet within 60 days of card activation. Additionally, if customers spend Rs. 5000 in the first month of card issuance, they are entitled for a card Activation Bonus in the form of a shopping voucher from a reputed brand.

The card comes with a nominal joining fee. UBI – HPCL RuPay contactless card offers multiple benefits and offers in the non-fuel category as well which includes entertainment, lifestyle, travel, shopping, food delivery and the likes. The card rewards customers for all their non-fuel purchases with 2X reward points. Additionally, on spending Rs. 1.25 lakh or above in a year for non-fuel purchases, the users will get incremental milestone rewards of 500 points and 100 additional points on Rs. 25,000 spend thereafter. For every purchase worth Rs. 50,000 beyond Rs. 2 lakh for non-fuel purchases, customers will receive an additional 1000 reward points.

Mukesh Kumar Surana
Mukesh Kumar Surana

Mukesh Kumar Surana, Chairman & Managing Director HPCL said “HPCL is very happy to partner with Union Bank of India and NPCI to launch co-branded RuPay Credit Card with new facilities to enhance customer convenience. This is the first co-branded RuPay Credit Card which is powered with “National Common Mobility Card” features that will help the cardholders to have the facility to use this card for metro travel, bus travel, parking fees, FASTag, etc. In addition to all the features of a credit card with enhanced offerings and rewards.

HPCL has always been in the forefront of adopting new technologies not only in our products but also in our services. This contactless unified RuPay credit card will help in promoting the digital payment ecosystem and meet the expectations of the modern time.”

Raj Kiran
Raj Kiran

Raj Kiran G. MD & CEO, Union Bank of India said, “We are happy to announce that we are launching the Union Bank HPCL Co-branded credit card on the RuPay platform. Our partnership with HPCL – one of the leading players in fuel retail segment– and RuPay – India’s global card payment network, provides us an opportunity to work together to create value for our customers.”

Union Bank of India is committed to customer-centricity designing products and processes that enhance ease of living. Fuel consumption has increased across the country, both in metro and non-metro cities. With our branch network in each and every state across the country, we believe that this product will benefit customers in their daily life. This co-branded credit card brings exclusive rewards and benefits to our customers. Apart from cashback benefits, there is a waiver of fuel surcharge while using this card at HPCL outlets. The cardholder also gets Rs. 10 lakhs of accidental insurance coverage.

The Union Bank HPCL Co-branded credit card takes us another step closer to making India a less-cash economy, realizing the ‘Digital India’ vision of our Honourable Prime Minister.

Dilip Asbe
Dilip Asbe

Dilip Asbe, MD & CEO, NPCI said, “We are happy to launch the Union Bank HPCL RuPay co-branded contactless credit card. We believe our partnership with HPCL and Union Bank is set to provide a rewarding and delightful fuel and non-fuel transactions experience to the cardholders. We are also confident that this card will help strengthen RuPay’s customer base as it comes with various attractive benefits and rewards. The launch of this card will also act as a catalyst in re-defining retail shopping for customers by encouraging them to adopt cash-lite and contactless transactions.”

Tags: Contactless RuPay cardHindustan Petroleum Corporation LimitedUnion Bank

RECENT POSTS

Britannia Treat Croissant celebrates National Croissant Day with a Birthday Bash
Marketing

Britannia Treat Croissant celebrates National Croissant Day with a Birthday Bash

January 30, 2026
0

Mumbai: Britannia Treat Croissant has turned National Croissant Day into a fun-filled Croissant’s Birthday, bringing music, cheering crowds, and a...

Read moreDetails
Netflix and Kimirica launch limited-edition Bridgerton fragrance collaboration by Shondaland
Marketing

Netflix and Kimirica launch limited-edition Bridgerton fragrance collaboration by Shondaland

January 30, 2026
0

MUMBAI: Luxury lifestyle brand Kimirica has unveiled a fragrance first collaboration with Netflix and Shondaland’s global series Bridgerton, signalling a...

Read moreDetails
Sunanda Khaitan elevated as Chief Marketing Officer – Beauty & Wellbeing at HUL
Marketing

Sunanda Khaitan elevated as Chief Marketing Officer – Beauty & Wellbeing at HUL

January 30, 2026
0

Mumbai: Hindustan Unilever Limited (HUL) has elevated Sunanda Khaitan as Chief Marketing Officer – Beauty & Wellbeing at Unilever. In...

Read moreDetails
Abhishek Sharma becomes the New Face of Xylys Watches
Marketing

Abhishek Sharma becomes the New Face of Xylys Watches

January 29, 2026
0

Mumbai: Xylys, a premium watch brand marketed and retailed by Titan Company Ltd., today announced Indian cricketer Abhishek Sharma as...

Read moreDetails
Hyundai drives global campaign with CNN Originals Series “K‑Everything”
Marketing

Hyundai drives global campaign with CNN Originals Series “K‑Everything”

January 29, 2026
0

Mumbai: Hyundai Motor Company has expanded its long-term partnership with CNN International Commercial (CNNIC) through an enhanced global campaign that...

Read moreDetails
Herbalife India’s vritilife welcomes Dr. Shivangi Rana as Skincare Expert
Marketing

Herbalife India’s vritilife welcomes Dr. Shivangi Rana as Skincare Expert

January 29, 2026
0

Bengaluru: Herbalife India, a health and wellness company, has announced the onboarding of Dr. Shivangi Rana as the Skincare Expert...

Read moreDetails

LATEST NEWS

Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

January 31, 2026
Archies & Sudathi team up for Valentine’s Campaign ‘TereSangForever’ celebrating timeless love

Archies & Sudathi team up for Valentine’s Campaign ‘TereSangForever’ celebrating timeless love

January 31, 2026

ANALYSIS

83% consumers stop buying after negative influencer review: iCubesWire Consumer Report 2026
Analysis

83% consumers stop buying after negative influencer review: iCubesWire Consumer Report 2026

January 29, 2026
0

Mumbai: iCubesWire has released its Influencer Marketing Consumer Report 2026, shedding light on the increasing role of influencers in shaping...

PEOPLE

Galderma India names Geetika Saxena as Head of Digital Strategy
People

Galderma India names Geetika Saxena as Head of Digital Strategy

January 30, 2026
0

Mumbai: Galderma India has announced the appointment of Geetika Saxena as Head of Digital Strategy, reinforcing the company’s focus on...

MARKETING

Britannia Treat Croissant celebrates National Croissant Day with a Birthday Bash
Marketing

Britannia Treat Croissant celebrates National Croissant Day with a Birthday Bash

January 30, 2026
0

Mumbai: Britannia Treat Croissant has turned National Croissant Day into a fun-filled Croissant’s Birthday, bringing music, cheering crowds, and a...

Subscribe to Newsletters

ADVERTISING

Economic Survey 2025–26 Calls for 6 am–11 pm Ban on Ultra-Processed Food Ads
Advertising

Economic Survey 2025–26 Calls for 6 am–11 pm Ban on Ultra-Processed Food Ads

January 30, 2026
0

Mumbai: The Economic Survey 2025–26 delivers one of its strongest signals yet to India’s advertising, media, and FMCG ecosystem: the...

PRINT

Mamta Kalia and Arambam Ongbi Memchoubi to receive Amar Ujala’s Akashdeep Honour
Print

Mamta Kalia and Arambam Ongbi Memchoubi to receive Amar Ujala’s Akashdeep Honour

January 19, 2026
0

New Delhi: Amar Ujala has announced the recipients of its highest literary honour, the ‘Akashdeep’ Award, under the Amar Ujala...

AUTHOR'S CORNER

6 Legal Red Flags in Influencer Contracts Most Brands Miss
Authors Corner

6 Legal Red Flags in Influencer Contracts Most Brands Miss

January 30, 2026
0

Businesses increasingly rely on social media influencers as a key marketing channel. However, in our experience, a significant number of...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

“From Production to Distribution, AI Is Rewiring the Content Value Chain”: Prashant Khanna, JioStar at India Digital Summit 2026

“From Production to Distribution, AI Is Rewiring the Content Value Chain”: Prashant Khanna, JioStar at India Digital Summit 2026

January 31, 2026
Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

January 31, 2026
Archies & Sudathi team up for Valentine’s Campaign ‘TereSangForever’ celebrating timeless love

Archies & Sudathi team up for Valentine’s Campaign ‘TereSangForever’ celebrating timeless love

January 31, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.