Mumbai: Waaree Energies Limited has announced its association with Rajasthan Royals as the Main Principal Partner for the upcoming T20 season, marking a strategic move that connects India’s clean energy ambitions with one of its most popular sporting platforms.
As part of the partnership, Waaree Energies’ brand logo will feature prominently on the front of Rajasthan Royals’ official matchday jerseys and training kits throughout the season.
The collaboration brings together two entities aligned on innovation and sustainability, with a shared vision to drive awareness and inspire positive change through sport. Founded in 1990, Waaree Energies has been a key player in advancing India’s renewable energy transition, with a presence across domestic markets and over 25 international geographies.
Hitesh Doshi, CMD, Waaree Energies, said, “In India, cricket is not just a sport it is a powerful cultural force that connects and influences millions. Our partnership with Rajasthan Royals enables us to take the message of clean energy from industry corridors to the hearts of people across the country. At Waaree, we believe the energy transition must be inclusive, aspirational, and visible to every Indian. This association marks a proud milestone for us. As India advances towards global leadership in clean energy, it is critical that this movement extends beyond businesses and becomes a people’s movement. Rajasthan Royals, with their strong global following and community-driven ethos, offer an ideal platform to amplify this vision. Together, we are not just supporting a team we are championing a larger purpose of accelerating India’s journey towards a greener, more sustainable future”
Alok Chitre, COO, Rajasthan Royals, added, “We are delighted to welcome Waaree Energies to the Royals family as our Main Principal Partner. This partnership is a strong reflection of our philosophy of transforming society through cricket and cricket through innovation. Waaree’s leadership in driving the global energy transition aligns seamlessly with our commitment to building a forward-looking, purpose-led franchise. Together, we aim to set new benchmarks in how sport, innovation, and purpose-led partnerships intersect, while driving meaningful impact within communities. Through this association, we look forward to harnessing the Royals’ global platform to drive visibility, engage fans, and build a legacy that extends far beyond the field”
The partnership is expected to strengthen Waaree’s efforts to extend its clean energy narrative beyond industry circles and into mainstream consumer consciousness, while supporting Rajasthan Royals’ broader mission of “transforming society through cricket, and cricket through innovation.”
