Ahmedabad: Wagh Bakri Tea Group, a 133-year-old legacy brand, has once again secured the top spot as India’s most trusted tea brand in TRA’s Brand Trust Report 2024. This marks the fourth consecutive year that Wagh Bakri has received this prestigious recognition, solidifying its reputation for quality and unwavering consumer trust.
In addition to leading the tea category, Wagh Bakri also ranked second overall in the Food & Beverage sector, a testament to its deep-rooted consumer loyalty and excellence in the industry.
Sanjay Singal, CEO of Wagh Bakri Tea Group, expressed gratitude for the honor, stating, “Trust is at the heart of everything we do at Wagh Bakri. For over a century, we have been committed to delivering the finest quality tea, and this recognition reaffirms the faith that crores of consumers place in us. Being ranked India’s most trusted tea brand for four consecutive years is both an honour and a responsibility, and we will continue to uphold the highest standards to enrich the tea-drinking experience of our valued customers all over the world.”
TRA’s Brand Trust Report is an annual study that evaluates India’s most trusted brands based on comprehensive consumer research. It provides valuable insights into consumer preferences across various industries, including FMCG, retail, apparel, automobiles, electronics, and more.
Wagh Bakri’s continued dominance in the rankings reflects its unwavering commitment to quality, authenticity, and consumer satisfaction in an increasingly competitive market. As the brand continues to innovate and expand, it remains dedicated to offering tea lovers across India and beyond an unparalleled experience in every cup.
