Zee Media will consolidate the digital (direct revenue) and linear sales functions into a Unified Sales Division in response to the ever-evolving media landscape.
The Unified Sales Division will be headed by Mona Jain. The consolidation aims to create a unified approach to meet clients’ needs and expectations and will draw synergies to fuel the Sales Division to elevate client experience. The result will be improved coverage, stronger collaboration, and a heightened level of customer satisfaction.
“I am truly honoured and excited to lead this unified Sales Division. Our mission is to bring together the best of both worlds – digital and linear sales – to deliver unparalleled solutions to our clients. With our cohesive team and unwavering commitment, we’re set to redefine excellence in advertising,” said Jain.
The Unified Sales Division will be better equipped to offer innovative advertising strategies that span both digital and television platforms. Training sessions and workshops shall be conducted to ensure all team members have the tools and resources needed to excel in their roles.
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