Mumbai: ZEE5, a streaming platform for South Asian content, has announced a major expansion through its partnership with Whale TV, an independent smart TV operating system. This collaboration makes ZEE5 accessible on all Whale TV smart TVs, including major brands such as Philips, TCL, and Sharp, across more than 150 countries, including India, the Middle East and North Africa, Asia-Pacific, and the United States.
As part of its global growth strategy, ZEE5 continues to strengthen its presence by offering an expansive catalog of South Asian content, including original shows, franchise hits, and an array of titles across 18 languages. Available in over 190 countries, the platform features blockbuster movies, critically acclaimed TV shows, and a rich variety of lifestyle programming, catering to diverse global audiences. With Whale TV integration, ZEE5 is set to reach millions of new viewers worldwide.
Whale TV users can now easily access ZEE5’s premium content through the platform’s intuitive interface, featuring advanced AI-powered recommendations. Popular titles like the Oscar-winning RRR, Sam Bahadur, Gyaarah Gyaarah, and Hanu-Man (Telugu) will be available for streaming directly on Whale TV-enabled smart TVs, providing users with a seamless viewing experience.
Commenting on the partnership, Manish Kalra, Chief Business Officer at ZEE5, said, “Smart TVs are rapidly becoming the preferred way for consumers to watch content, and this strategic partnership with Whale TV is a key step in our mission to bring premium South Asian content to a global audience. By expanding our presence on Whale TV’s platform, we are making it easier than ever for viewers to discover and enjoy our diverse catalogue of entertainment from the comfort of their homes.”
Lucas Huang, VP of Content Distribution at Whale TV, added, “Our goal with Whale TV is to provide a smart, user-friendly TV experience that combines streaming, broadcast, and connected device content. We are thrilled to offer ZEE5’s expansive library of South Asian content to our global audience, enriching the entertainment options available on our platform.”
The ZEE5 app can now be downloaded from the Whale TV App Gallery, Google Play Store, and iOS App Store. It is also available on Roku devices, Apple TVs, Android TVs, Amazon Fire TV, Samsung Smart TVs, and on www.ZEE5.com.
