Kochi: Kerala’s leading radio station, Club FM, has been awarded the prestigious “Advertiser of the Year” at the 19th edition of the Pepper Creative Awards, South India’s largest celebration of creative excellence. The accolade marks a landmark recognition for the station’s consistent creativity and innovation in radio broadcasting.
The award ceremony saw the presence of industry stalwarts, including Sonal Dabral, former Vice Chairman of Ogilvy India, who attended as chief guest. Rajiv Rao, Director at Nirvana Films, and Prathap Sulthan, Co-founder and CCO of Bang in The Middle, were among the distinguished guests.
Speaking on the occasion, Mayura Shreyams Kumar, Director, Digital Business – Mathrubhumi Group, said, “Club FM has always enjoyed unparalleled listenership, we constantly strive to focus on programming innovations, and it feels great to be recognized and honored. Recognition like this only helps in setting a benchmark for ourselves in pursuit of excellence year after year.”
Jayakrishnan N, General Manager – Club FM, added, “This is a remarkable achievement for us, it highlights the station’s sustained commitment to innovate content, powerful storytelling and unmatched listener engagement.”
RJ Rafi, Creative Head – Club FM, said, “To be named Advertiser of the Year is an incredible honor for a radio station as this would be the very first time for a radio station to achieve this. It reflects the dedication of our entire team and our continued effort to bring fresh, memorable and meaningful content to our listeners.”
Over the years, Club FM has consistently pushed creative boundaries, delivering campaigns recognized for their originality, emotional impact, and strategic effectiveness. The station’s distinctive approach has positioned it as a leader in radio advertising and branded content.
This year’s Pepper Awards edition received over 650 entries from agencies, media houses, production companies, and photographers across South India. A two-round online jury process featuring 14 experts shortlisted 350 entries, of which 140 trophies were awarded.
