Mumbai: ICC World Cup 2019 matches played by India have scored a consolidated volume of 321 million viewers (*All India 2+ / Live matches) against world cup all match tally of 381 million viewers, as on week 25 data published by BARC India. The most hyped India vs Pakistan match has secured 229 million viewers.
In terms of impressions, India Vs Pakistan match has garnered 67 million impressions while the matches played by India have scored a consolidated volume of 150 million impressions and the world cup all match impressions stood at 311 million.
Against 229 million viewers in WC 2019 India vs Pak match, matches between both the countries in other recent tournaments like Asia Cup 2018 happened to be 127 million viewers, ICC finals in 2018 was watched by 268 million viewers.
The above figures reveal the fact that 60% of all World Cup viewers have tuned into India vs Pakistan match. Similarly 45% of viewership ofall India World Cup matches came from India vs Pakistan match only.
According to BARC India, the figures include the combined viewership of both Star Sports Network Channels and DD FreeDish.
