Mumbai: Firstpost, India’s largest and premier digital platform for news, analysis and opinions,has recently launched their first sports content-driven show called ‘Free Hit’ – hosted by former Indian cricketer Rohan Gavaskar and Mumbai cricket legend Amol Muzumdar. This show caters to the ardent fans of cricket can enjoy two 6 – 8 minute episodes each week being rolled out by Firstpost, throughout the two-month long IPL wave.
In association with Exhale Sports, Firstpost’s new offering will bring back those priceless moments that have been creating news, both on and off-field, this season. The show will also deliver interesting IPL insights covering every aspect of the popular league. Three enthralling episodes of this new online show have found an instant connect with audience.
This is the first of its kind show in the digital space and Firstpost seems to have hit a clear boundary with ‘Free Hit’. The sense of distinction the hosts and nature of the show bring in has appealed directly to those cricket crazy, indian at heart, innovation loving fans. Commenting on the rollout of Firstpost’s primary sports content-driven show, B.V. Rao, Editor, Firstpost said, “As India’s largest digital platform delivering quality news and analyses, the brand understands its audiences well. We wanted to give them something to look forward to that is just as exciting as the IPL matches. ‘Free Hit’ – the channel’s first sports-based show, aims to do that with a crisp and captivating 360 degree take on IPL captured in under 10 minutes. We intend to churn out fresh, one of it’s kind content, thus make sure we entertain and inform at once. ”
The first episode captures Rohan Gavaskar and Amol Muzumdar sharing interesting trivia about fierce on-field cricketers, the glamour quotient in IPL, controversies involving Shah Rukh Khan and a whole lot more. This episode struck a perfect balance between cricket and entertainment. The second episode revolves around Hardik Pandya a.k.a ‘Kung Fu Pandya’ leading Mumbai Indians to victory against Kolkata Knight Riders with a 29 not out against 11 deliveries. The comical and relatable take on Pandya, the newly found hero has struck the right chord with people. The show is laced with real entertainment and the hilarious interaction between cricketer-turned-commentator Kevin Pietersen and former Rising Pune Supergiant (RPS) captain MS Dhoni would be an ideal example. The show has so much more in store in terms of innovation and infotainment and is all set to win hearts of cricket lovers across the digital space.
