Mumbai: Crosshairs Communication, the Delhi based Public Relations and Social Media agency has signed up two entertainment biggies this summer. The boutique firm will now be managing PR duties for KidZania and Atlantic Water Park.
KidZania is one of the fastest growing interactive children’s entertainment brands in the world. Situated in Noida, the massive indoor entertainment zone is a safe, unique and interactive Indoor learning center for kids between 2 to 16 years of age, offering 100+ role-playing activities. It is an ideal platform for kids to foster their autonomy, creativity, decision-making skills, problem-solving and social values.
On the other hand, Atlantic Water World – Delhi’s newly launched premier family entertainment centre has swung its gates open for all early this year. Now, one can soak up a storm of fun under the city’s scorching heat as Atlantic Water World is designed to be the perfect cooling spot for all age groups. Since it’s located on the beautiful river Yamuna waterfront near the Okhla barrage, it’s easily accessible for all the residents of Delhi, NOIDA and Faridabad.
Apart from these, Crosshairs Communication also handles account of another futuristic entertainment hub SMAAASH that has kids and adults hooked. SMAAASH- an active gaming space where people play, party and celebrate. SMAAASH offers ‘Larger than life’ sports experience with 5 centres across Delhi-NCR. The gaming zone with international outlets, has one of the largest gender neutral and geography-neutral portfolio of games comprising a current repertoire of 15 games.
On bagging new accounts, Stuti Jalan Sureka, Founder, Crosshairs Communication, said: “We are thrilled to be associated with one of the fastest evolving sectors – Edutainment. These hubs offer activities that can be fun and have very positive learning, psychological and motivational benefits. With summer vacations upon us, we love the challenge of making these destinations even more popular among all age groups.”
