Mumbai: Sony Entertainment Television is set to launch its latest offering “Zindagi Ke Crossroads” with actor Ram Kapoor that premieres on 6th June and will air every Wednesday, Thursday and Friday at 8:30PM on the channel.
Prime time television in India will see a first-of-its kind format, which will show relatable life-altering narratives inspired from the drama of life and before a ‘Crossroad’ decision is taken, it’ll be put forth to the studio audience, which will be a representation of our country in some measure, for deliberation and see what most of us would’ve done. For the viewers, it’ll be a ‘mirror-of-introspection’ and for some an enabler of life in the days to come.
Zindagi Ke Crossroads will present a new narrative every episode and the Crossroads faced by the protagonists will be open for discussion to a unique set of studio audiences. Popular television actor Ram Kapoor will be seen as the host of the show who will not just encourage the audience to share their views but will also delve into the “Whys” of their decision making so as to bring alive the melting pot of opinions in the audience for the narratives showcased. The question thrown open to the audience will be “What would you have done if you were at this Crossroad?”
Produced by Shabinaa Khan, who has been closely associated with the Indian Film Industry, the concept, story and screenplay has been developed by Mahadev, who has been an integral part of Vijendra Prasad’s & SS Rajamouli’s team. Zindagi Ke Crossroads, with its clutter breaking format will encourage viewers to assess themselves, through other’s issues and dilemmas.
Danish Khan, Executive Vice President, and Business Head, Sony Entertainment Television, “Sony Entertainment Television has always been a pioneer and we are delighted to present “Zindagi ke Crossroads” an absolutely never seen before format which has both scripted and unscripted component. This unique format, produced by Shabinaa is the brain child of Show Runner Mahadev. We are also pleased to present Ram Kapoor in a never seen before avatar, as the host of the non-scripted part of this show. We are confident this unique show will delight and surprise our audience.
Shabina Khan, Producer of Zindagi Ke Crossroads, “When Mahadev narrated the concept to me, it got me thinking… why not produce this show. Its contextually very appropriate and relevant in today’s times. In fact, I have also found myself at crossroads in life where I didn’t have anyone to point me in the any direction. It’s my choices and decisions that have shaped my life the way it is now. I am grateful to Sony Entertainment Television for putting their faith in us and offering us all the backing in creating this first-of-its-kind show.”
Mahadev – Concept, Story and Screenplay writer of Zindagi Ke Crossroads, “We all have overcome certain crossroads in our lives with a feeling that we are the only ones that it is happening to. It can be frustrating and overwhelming. But life moves on and we feel enriched with the experience. Every time that I surpassed a crossroad, it made me think that could I have been better prepared? This very thought was how the show was conceptualized. The stories will only help in sensitizing the viewers that there is not right or wrong decision when it comes to going past the life’s crossroads.”
