Wednesday, July 22, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

October sees 7% downward slide in optimism for Urban Indians, over Sept 2020: Ipsos What Worries the World Monthly Survey

by MN4U Bureau
November 9, 2020
in Featured, Analysis
Reading Time: 2 mins read
A A
Consumer Sentiment improves by 1.1pc for urban Indians in December 2022: Report
Share Share ShareShare

New Delhi: October 2020 has seen a 7% downward slide in optimism for urban Indians over Sept 2020. But India continues to buck the global trend of pessimism, with at least  1 in 2 (55%) urban Indians believing, India is moving in the right direction, unlike the global citizens, where the majority (63%) believe their country is on wrong track. These are the findings of the Ipsos What Worries the World, Ipsos global monthly survey.

Markets most buoyant

India is 4th in the pecking order in optimism. The top three were Saudi Arabia (with at least 88% citizens believing, their country is moving in the right direction), Australia (62%) and Malaysia (60%).

What Worries Indians and global citizens? COVID 19 and unemployment are big worries transcending boundaries.  The top 5 issues that worry global citizens are the same issues perturbing urban Indians, though bot in the same order.

Amit Adarkar
Amit Adarkar

“COVID19 and joblessness have been niggling issues for urban Indians for the past several waves and have further pulled down the sentiment. With the pandemic showing no signs of retreating and with still no vaccine available, the woes are far from over. Resurgence in the job market too will be harder to come by, as economies try to bounce back in the backdrop of the pandemic,” said Amit Adarkar, CEO, Ipsos India.

Full results available from

https://www.ipsos.com/ipsos-mori/en-uk.

The survey was conducted in 27 countries around the world via the Ipsos Online Panel system. The 27 countries included are Argentina, Australia, Belgium, Brazil, Canada, Chile, France, Great Britain, Germany, Hungary, India, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, Peru, Poland, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America.

Tags: Amit Adarkar Ipsos IndiaIpsos What Worries the World Monthly Survey

RECENT POSTS

PulseAI
Analysis

41.4% of respondents turn to AI before search engines when looking for information online: PulseAI Research

July 17, 2026
0

Mumbai: 41.4% of respondents turn to AI before search engines when looking for information online. - 70.6% have already used...

Read moreDetails
Mahindra Tops FIFA World Cup 2026 Ad Effectiveness Rankings in First Three Weeks: SCORE Study
Analysis

Mahindra Tops FIFA World Cup 2026 Ad Effectiveness Rankings in First Three Weeks: SCORE Study

July 17, 2026
0

New Delhi: As the FIFA World Cup 2026 continues to captivate football fans across India, another contest has been unfolding...

Read moreDetails
Netflix Set to Capture Nearly 10% of Global CTV Ad Spend by 2027: WARC Media
Analysis

YouTube ad revenue crosses $40 billion as growth slows amid rising competition from TikTok, Netflix: WARC

July 16, 2026
0

Mumbai: YouTube generated more than $40 billion in advertising revenue in 2025, cementing its position as one of the world's...

Read moreDetails
95.9% viewers watch anime on smartphones as India’s anime culture goes mobile-first: Hakuhodo India
Analysis

95.9% viewers watch anime on smartphones as India’s anime culture goes mobile-first: Hakuhodo India

July 16, 2026
0

New Delhi: Japanese anime is moving beyond niche fandom in India and evolving into a mainstream cultural and consumer phenomenon,...

Read moreDetails
Connected TV goes mainstream, reaches 166 million monthly viewers: Kantar Media Compass
Analysis

Connected TV goes mainstream, reaches 166 million monthly viewers: Kantar Media Compass

July 16, 2026
0

Mumbai: Connected TV (CTV) has emerged as a mainstream viewing platform in India, reaching 166 million monthly viewers aged 15...

Read moreDetails
AI-skill mentions rise 42% across Advertising and Communication roles: Apna AI Readiness Pulse 2026
Analysis

AI-skill mentions rise 42% across Advertising and Communication roles: Apna AI Readiness Pulse 2026

July 16, 2026
0

Mumbai: AI is becoming a core workplace skill across marketing, advertising and content according to the Apna AI Readiness Pulse...

Read moreDetails

LATEST NEWS

Rajesh Sud

IMGC appoints Former Axis Max Life MD & CEO Rajesh Sud to Board

July 22, 2026
Sameer Munshi elevated to Chief Operating Officer at Miraj Entertainment

Sameer Munshi elevated to Chief Operating Officer at Miraj Entertainment

July 22, 2026

ANALYSIS

PulseAI
Analysis

41.4% of respondents turn to AI before search engines when looking for information online: PulseAI Research

July 17, 2026
0

Mumbai: 41.4% of respondents turn to AI before search engines when looking for information online. - 70.6% have already used...

PEOPLE

Rajesh Sud
People

IMGC appoints Former Axis Max Life MD & CEO Rajesh Sud to Board

July 22, 2026
0

Mumbai: India Mortgage Guarantee Corporation (IMGC), India's first mortgage guarantee company regulated by the Reserve Bank of India, has appointed...

MARKETING

Kraft Heinz, Disney forge multi-year alliance across parks, media and consumer experiences
Marketing

Kraft Heinz, Disney forge multi-year alliance across parks, media and consumer experiences

July 22, 2026
0

Mumbai: Kraft Heinz and The Walt Disney Company have entered into a multi-year strategic alliance spanning foodservice, media, events and...

Subscribe to Newsletters

ADVERTISING

WARC
Advertising

Global Consumer Agentic AI Spending to Reach $3.35 Trillion by 2030: WARC and PHD Report

July 22, 2026
0

Global consumer spending facilitated by agentic artificial intelligence (AI) is projected to more than triple to $3.35 trillion by 2030,...

PRINT

Divya Bhaskar marks 23 years with landmark edition featuring Gujarat’s 50 most influential personalities
Print

Divya Bhaskar marks 23 years with landmark edition featuring Gujarat’s 50 most influential personalities

June 22, 2026
0

Ahmedabad: Celebrating 23 years of publication, Gujarati daily Divya Bhaskar has unveiled a special commemorative edition that brings together 50...

AUTHOR'S CORNER

Why Enterprises Are Rethinking Their Digital Marketing Strategy
Authors Corner

Building a Roadmap: How Marketers Should Prepare for AI Search

July 22, 2026
0

A few months ago, the founder of a mid-sized brand asked me a question that stopped our meeting cold: "We...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Confiance Communications & The Pant Project (2)

Confiance Communications wins Strategic PR Mandate for The Pant Project

July 22, 2026
Rajesh Sud

IMGC appoints Former Axis Max Life MD & CEO Rajesh Sud to Board

July 22, 2026
Sameer Munshi elevated to Chief Operating Officer at Miraj Entertainment

Sameer Munshi elevated to Chief Operating Officer at Miraj Entertainment

July 22, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.