Bengaluru-based digital agency Social Panga won the Digital Marketing mandate for Somany Ceramics. The Agency’s Gurgaon office will manage the digital marketing operations for Somany Ceramics’ Tiles, Bathware & Sanitaryware product ranges.
The agency has already started with increasing Somany Ceramics’ digital footprint by introducing the #WalkFearless campaign in October, where the brand initiated a conversation on ‘overcoming fears’ among social media users. The campaign also featured a contest that was run across Instagram, Facebook, and Twitter, which garnered Over 2.4 Million Impressions & 34k+ Engagement.
Commenting on the association, Digital Marketing Manager at Somany Ceramics, Vivek Malhotra said, “Our dynamic capability to evolve with changing décor aesthetics over the years is what makes us stand out as a trusted company. As we are heading towards an exciting phase of expansion and growth, we hope Social Panga will help us amplify that and reach one & each of our patrons.”
Talking about this grand win, co-founder of Social Panga, Himanshu Arora said, “Partnering with Somany to take it another mile ahead is an exciting opportunity for Social Panga as well. Keeping the target audience of Somany in mind, we keep introducing unique yet simple ideas that are bound to leave a mark on their minds. We are confident and we are optimistic to boost the image of the company through a series of targeted and well-conceived branding strategies”.
