Mumbai: NextGen Pharma has appointed Pitchfork Partners Strategic Consulting as its communication agency. Pitchfork will be responsible for designing strategic communication to maintain and build a corporate reputation through multi-channel activities. With an aim to support the company’s strategic objectives, Pitchfork Partners will work closely with the brand to build its reputation and engage with relevant stakeholders across the country.
NextGen Pharma is a leading player in biotherapeutics and probiotics with a strong focus on clinical research and out-licensing. It is a specialty pharma company working on proprietary probiotic products, or live biotherapeutics, developed for addressing unmet medical needs, especially in the areas of gastrointestinal disorders, neonates, paediatrics, and women’s health. It also has a unique product for dermatology.
Kanwaldeep Singh Chadha, Founder and Chief Executive, NextGen Pharma, said: “Pitchfork Partner’s strategy thinking aligns with our communication objectives. With this partnership, we aim to enhance our corporate reputation further and reach out in a meaningful manner to all our stakeholders.”
Jaideep Shergill, Co-Founder, Pitchfork Partners, said: “We are delighted to assist NextGen Pharma in building reputation and achieving business milestones through strategic and insights-driven communication.”
