Top Advertisers
In the Week 32 of Broadcast Audience Research Council (BARC) India, Reckitt Benckiser Group bagged the top spot with rise in ad volumes from 4725.74 (‘000 secs) to 4868.18 (‘000 secs). Hindustan Unilever Ltd. slipped one spot down and stood at 2nd position with drop in ad volumes from 5080.05 (‘000 secs) to 4041.34 (‘000 secs). Godrej Group took a leap from 5th spot to 3rd spot with rise in ad volumes from 951.14 (‘000 secs) to 1480.96 (‘000 secs). Procter and Gamble slipped one spot down and stood at 4th position with drop in ad volumes from 1416.34 (‘000 secs) to 1414.53 (‘000 secs) followed by Coca Cola India Ltd. at 5th position with rise in ad volumes from 973.73 (‘000 secs) to 1349.19 (‘000 secs). Cadburys India Ltd. retained its 6th spot with rise in ad volumes from 656.24 (‘000 secs) to 792.09 (‘000 secs) followed by Wipro (G) with drop in ad volumes from 509.98 (‘000 secs) to 478.19 (‘000 secs) at 7th spot. Glaxosmithkline Group took a leap from 10th spot to 8th spot with rise in ad volumes from 354.73 (‘000 secs) to 451.72 (‘000 secs). Colgate Palmolive India Ltd. slipped one spot down and stood at 9th position with 397.96 (‘000 secs) followed by Tata (G) at 10th position with 353.97 (‘000 secs).
Top Brands
In the top brands category, Dettol Toilet Soaps maintained its lead with rise in ad volumes from 574.82 (‘000 secs) to 585.17 (‘000 secs) followed by Dettol Antiseptic Liquid at 2nd spot with rise in ad volumes from 532.51 (‘000 secs) to 542.92 (‘000 secs). Maaza moved one spot up and claimed the 3rd position with rise in ad volumes from 403.4 (‘000 secs) to 530.79 (‘000 secs). Lizol all in 1 slipped one spot down and stood at 4th position with rise in ad volumes from 474.18 (‘000 secs) to 489.57 (‘000 secs). Mortein Insta moved one spot up and claimed the 5th position with rise in ad volumes from 316.69 (‘000 secs) to 391.82 (‘000 secs). Harpic Power Plus 10X Max Clean slipped one spot down and stood at 6th position with rise in ad volumes from 363.46 (‘000 secs) to 370.44 (‘000 secs). Thums up took a steep leap from 10th spot to 7th spot with rise in ad volumes from 257.9 (‘000 secs) to 347.86 (‘000 secs). Lalithaa Jewellery moved one spot up and claimed the 8th position with rise in ad volumes from 258.97 (‘000 secs) to 331.35 (‘000 secs). Ultratech Cement entered the chart with ad volumes of 304.41 (‘000 secs) and claimed the 9th spot followed by Thums up charged with 281.16 (‘000 secs) at 10th spot.
