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Home Featured

Coca Cola India surges to No. 4 position among Top Advertisers of week 33

by MN4U Bureau
August 26, 2022
in Featured, Advertising
Reading Time: 2 mins read
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Lizol soars to No. 2 position among Top Brands of week 46
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Top Advertisers

In the Week 33 of Broadcast Audience Research Council (BARC) India, Reckitt Benckiser Group maintained its top spot with drop in ad volumes from 4868.18 (‘000 secs) to 4651.38 (‘000 secs) followed by Hindustan Unilever Ltd. at 2nd spot with rise in ad volumes from 4041.34 (‘000 secs) to 4253.85 (‘000 secs) and Godrej Group at 3rd spot with drop in ad volumes from 1480.96 (‘000 secs) to 1359.51 (‘000 secs). Coca Cola India Ltd. moved one spot up and claimed the 4th position with drop in ad volumes from 1349.19 (‘000 secs) to 1297.28 (‘000 secs). Procter and Gamble slipped one spot down and stood at 5th position with drop in ad volumes from 1414.53 (‘000 secs) to 1030.83 (‘000 secs). Cadburys India Ltd. retained its 6th spot with drop in ad volumes from 792.09 (‘000 secs) to 688.93 (‘000 secs). UNSP-Gen-Personal Greetings/Announcement entered the chart with ad volumes of 659.87 (‘000 secs) and claimed the 7th spot. Tata (G) took a leap from 10th spot to 8th spot with rise in ad volumes from 353.97 (‘000 secs) to 483.05 (‘000 secs). Wipro (G) dropped from 7th spot to 9th spot with drop in ad volumes from 478.19 (‘000 secs) to 451.35 (‘000 secs). Parle (G) entered the chart with ad volumes of 407.92 (‘000 secs) and claimed the 10th spot.  

Top Brands

In the top brands category, Independence Day Greetings entered the chart with ad volumes of 645.51 secs and claimed the top spot. Dettol Toilet Soaps slipped one spot down and stood at 2nd position with drop in ad volumes from 585.17 (‘000 secs) to 579.33 (‘000 secs) followed by Dettol Antiseptic Liquid at 3rd position with rise in ad volumes from 542.92 (‘000 secs) to 543.21 (‘000 secs). Lizol all in 1 retained its 4th spot with rise in ad volumes from 489.57 (‘000 secs) to 531.48 (‘000 secs). Maaza dropped from 3rd spot to 5th spot with drop in ad volumes from 530.79 (‘000 secs) to 441.58 (‘000 secs). Mortein Insta slipped one spot down and stood at 6th position with drop in ad volumes from 391.82 (‘000 secs) to 344.85 (‘000 secs). Veet Pure entered the chart with ad volumes of 294.59 (‘000 secs) and claimed the 7th spot. Thums up slipped one spot down and stood at 8th position with drop in ad volumes from 347.86 (‘000 secs) to 290.14 (‘000 secs). Harpic Power Plus 10X Max Clean dropped from 6th spot to 9th spot with drop in ad volumes from 370.44 (‘000 secs) to 287.88 (‘000 secs). Santoor Sandal and Turmeric entered the chart with ad volumes of 262.87 (‘000 secs) and claimed the 10th spot.  

Tags: BARC AdvertisersBARC Advertisers RatingsBARC BrandsBARC WK 33 DataCoca-Cola India

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