Top Advertisers
In the Week 47 of Broadcast Audience Research Council (BARC) India data, the top six positions in the chart remained same as compared to last week. Hindustan Unilever Ltd. maintained its top spot with rise in ad volumes from 5443.27 (‘000 secs) to 5723.48 (‘000 secs) followed by Reckitt Benckiser Group at 2nd spot with drop in ad volumes from 5407.72 (‘000 secs) to 5237.99 (‘000 secs) and Godrej Group at 3rd spot with rise in ad volumes from 1343.51 (‘000 secs) to 1392.75 (‘000 secs). Procter and Gamble retained its 4th spot with drop in ad volumes from 1137.73 (‘000 secs) to 1065.13 (‘000 secs) followed by Cadburys India Ltd. at 5th spot with drop in ad volumes from 903.17 (‘000 secs) to 801.15 (‘000 secs) and ITC Ltd. at 6th spot with drop in ad volumes from 695.63 (‘000 secs) to 588.2 (‘000 secs). Tata (G) entered the chart with ad volumes of 492.1 (‘000 secs) and claimed the 7th spot followed by Wipro (G) at 8th spot with ad volumes of 452.95 (‘000 secs). Colgate Palmolive India Ltd. dropped from 7th spot to 9th spot with drop in ad volumes from 476.57 (‘000 secs) to 449.44 (‘000 secs). Reliance Industries Ltd. (G) retained its 10th spot with rise in ad volumes from 372.58 (‘000 secs) to 397.97 (‘000 secs).
Top Brands
In the top brands category, Dettol Antiseptic Liquid continued its lead with rise in ad volumes from 727.42 (‘000 secs) to 817.03 (‘000 secs). Harpic Power Plus 10X Max Clean moved one spot up and claimed the 2nd position with drop in ad volumes from 526.08 (‘000 secs) to 521.57 (‘000 secs). Dettol Toilet Soaps took a leap from 5th spot to 3rd spot with rise in ad volumes from 428.31 (‘000 secs) to 498.9 (‘000 secs). Lizol all in 1 dropped from 2nd spot to 4th spot with drop in ad volumes from 533.72 (‘000 secs) to 436.36 (‘000 secs). Harpic Bathroom Cleaner slipped one spot down and stood at 5th position with drop in ad volumes from 502.41 (‘000 secs) to 376.44 (‘000 secs). Dettol Multi-use Antiseptic Skin Cream entered the chart with ad volumes of 335.56 (‘000 secs) and claimed the 6th spot followed by Santoor Sandal and Turmeric with ad volumes of 308.34 (‘000 secs) at 7th spot, Arcelor Mittal Nippon Steel India with 278.96 (‘000 secs) at 8th spot, Goodknight Gold Flash with 257.03 (‘000 secs) at 9th spot and Jiomart.com with 236.3 (‘000 secs) at 10th spot.
