Saturday, May 30, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Tata Play Binge adds regional OTTs manoraramaMAX, Koode and Tarang Plus to its platform

by Editorial
January 12, 2023
in Featured, OTT
Reading Time: 1 min read
A A
Tata Play Binge becomes standalone OTT offering, now available without DTH subscription
Share Share ShareShare

Tata Play Binge today announced the addition of three new regional OTT platforms, manoramaMAX, Koode, and Tarang Plus to its bouquet of offerings. Continuing with its effort to bring the best and the largest libraries of content across multiple Indian languages under one roof, Tata Play Binge currently provides 22 OTT apps under one single interface and single subscription.

The newly added platforms, manoramaMAX, Koode, and Tarang Plus will bring stories from the regions of Kerala and Odisha respectively to all subscribers of Tata Play Binge.

Pallavi Puri
Pallavi Puri

Commenting on the addition of the new partner apps, Tata Play’s Chief Commercial and Content Officer, Pallavi Puri, said, “Regional content has been gaining national prominence and one of the factors to its growth has been the rise of content consumption through OTT platforms. We are glad to have partnered with manoramaMAX, Koode and Tarang Plus to make Malayali and Odia content more mainstream. We’ll continue to add variety content and apps on Tata Play Binge as the year progresses.”

Tags: KoodeManoramaMAXTarangTata Play

RECENT POSTS

‘That business is growing, it’s profitable, and it’s still early’: Amazon CEO Andy Jassy on Prime Video
OTT

‘That business is growing, it’s profitable, and it’s still early’: Amazon CEO Andy Jassy on Prime Video

May 22, 2026
0

Mumbai: Amazon CEO Andy Jassy told shareholders that he is excited about the growth and trajectory of Prime Video, noting...

Read moreDetails
OTT platform
OTT

OTT platform Abhijat Marathi dedicated to Marathi content unveiled at Cannes 2026

May 18, 2026
0

Mumbai: Abhijat Marathi, an OTT platform dedicated to Marathi content, was officially unveiled at the Cannes Film Festival 2026, marking...

Read moreDetails
Hari Om OTT unveils Advisory Board to drive global devotional content expansion
OTT

Hari Om OTT unveils Advisory Board to drive global devotional content expansion

May 18, 2026
0

Mumbai: Hari Om App, founded by Vibhu Agarwal and positioned as India’s first platform dedicated to historical and devotional content,...

Read moreDetails
ZEE5 expands Tamil thriller slate with murder mystery series Kolai Seval
OTT

ZEE5 expands Tamil thriller slate with murder mystery series Kolai Seval

May 15, 2026
0

Mumbai: Tamil ZEE5 has announced that the gripping rural thriller Kolai Seval is now streaming exclusively on the platform. Blending...

Read moreDetails
Netflix expands ads business, global reach and content slate at Upfront 2026
OTT

Netflix expands ads business, global reach and content slate at Upfront 2026

May 15, 2026
0

Mumbai: Netflix has outlined an aggressive expansion of its advertising business, technology capabilities and content pipeline at its fourth Upfront...

Read moreDetails
JioHotstar to Stream ‘Cousins & Kalyanams’ from May 29
OTT

JioHotstar to Stream ‘Cousins & Kalyanams’ from May 29

May 14, 2026
0

Kochi: JioHotstar is set to expand its regional entertainment slate with the launch of Cousins & Kalyanams, a new Malayalam...

Read moreDetails

LATEST NEWS

Aashirvaad

Aashirvaad turns ‘Kya Kha Ke Aaya Hai’ into a nationwide protein cue with new campaign

May 30, 2026
Pee Safe launches #PlayInComfort initiative with Smriti Mandhana to encourage girls to stay active in sports during periods

Pee Safe launches #PlayInComfort initiative with Smriti Mandhana to encourage girls to stay active in sports during periods

May 30, 2026

ANALYSIS

PwC India extends strategic partnership with Leah to accelerate agentic AI-led enterprise transformation
Analysis

PwC India extends strategic partnership with Leah to accelerate agentic AI-led enterprise transformation

May 29, 2026
0

Mumbai: PwC India has announced the extension of its strategic alliance with Leah, an enterprise agentic AI company, to help...

PEOPLE

Colgate-Palmolive elevates Ram Raghavan to Global Chief Marketing Officer
People

Colgate-Palmolive elevates Ram Raghavan to Global Chief Marketing Officer

May 30, 2026
0

Mumbai: Colgate-Palmolive has promoted long-time executive Ram Raghavan to the position of Chief Marketing Officer (CMO), placing him at the...

MARKETING

Flipkart reimagines end-of-season shopping with trend-driven ‘GRWM GRWM’ campaign
Marketing

Flipkart reimagines end-of-season shopping with trend-driven ‘GRWM GRWM’ campaign

May 30, 2026
0

Bengaluru: Flipkart, India’s homegrown e-commerce marketplace, has unveiled ‘GRWM GRWM’, its latest fashion-led sale initiative aimed at redefining online fashion...

Subscribe to Newsletters

ADVERTISING

Django launches JAG AI to help brands run marketing operations through Claude AI
Advertising

Django launches JAG AI to help brands run marketing operations through Claude AI

May 29, 2026
0

Mumbai: Mumbai-based performance marketing agency Django has announced the launch of JAG AI, a productised AI onboarding and setup service...

PRINT

Mathrubhumi bags
Print

Mathrubhumi bags three Silver ABBYs for Kappa CULTR and Anti-Drug Awareness Campaigns

May 22, 2026
0

Kochi: Mathrubhumi Group has emerged as the only media company from Kerala to receive recognition at the prestigious Goafest ABBY...

AUTHOR'S CORNER

Are Brands Moving Toward “Real-Time Advertising Ecosystems” Instead of Campaign Bursts?
Authors Corner

Are Brands Moving Toward “Real-Time Advertising Ecosystems” Instead of Campaign Bursts?

May 29, 2026
0

For decades, advertising has been a relatively consistent process. Companies would plan their campaigns for weeks, launch the campaign with...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

SAFF Ball

SAFF Ball partner Vector X launches ‘Unleash Football’ to celebrate India’s football future

May 30, 2026
Aashirvaad

Aashirvaad turns ‘Kya Kha Ke Aaya Hai’ into a nationwide protein cue with new campaign

May 30, 2026
Pee Safe launches #PlayInComfort initiative with Smriti Mandhana to encourage girls to stay active in sports during periods

Pee Safe launches #PlayInComfort initiative with Smriti Mandhana to encourage girls to stay active in sports during periods

May 30, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.