Chai Sutta Bar has launched ‘Free Hugs for Everyone’ campaign at its main outlet in Indore. A big cut-out of CSB’s signature kulhad cups has been placed at the main outlet in Indore for people to take selfies with and share on social media by tagging the tea franchise.
The campaign aims to spread love and kindness by bringing together people from all walks of life. It encourages individuals to hug those around them, regardless of their race, religion, or gender identity. The brand stated that the goal behind the campaign is to create an inclusive and welcoming environment where everyone feels accepted and appreciated.
Anubhav Dubey, CEO and Co-founder of Chai Sutta Bar, said, “Chai Sutta Bar values individuals and their feelings, and through this campaign, we hope to spread love and prosperity and give everyone the impression that they are never alone and that someone will always be there to give them hugs and listen to them.”
View the film here.
