KlugKlug, an influencer marketing tech SaaS platform, has expanded its reach by onboarding more than 40 clients from institutional agencies to e-commerce brands, mid-sized direct brands to a long tail of small-scale brands, as well as agencies and D2C businesses from India, UAE, and parts of Europe and South East Asia.
The company claims to have facilitated over 200 campaigns to date. Through the utilisation of Klug data, its major clients such as GroupM have executed over 30 campaigns per day, contributing to a collective total of over 1,000 live campaigns utilising KlugKlug’s insights and technology, informed an official statement.
“Data-driven decision-making is the key to unlocking the full potential of influencer marketing. At KlugKlug, we are passionate about empowering brands with the insights they need to navigate this dynamic landscape. By eliminating the element of luck and embracing the power of data, we are revolutionizing the influencer marketing industry, one campaign at a time. Together with our clients, we are shaping the future of brand collaboration, where success is no longer a matter of chance, but a strategic outcome driven by KlugKlug’s unrivaled capabilities,” said, Kalyan Kumar, Co-Founder and CEO of KlugKlug.
KlugKlug’s reach extends to the Middle East, where the company currently collaborates with four key clients. Additionally, KlugKlug is partnering with an agency looking to scale its influencer marketing efforts and a health and wellness platform that is in the early stages of a promising collaboration.
Looking ahead, KlugKlug has set its sights on ambitious achievements by 2025. The company’s strategic plan revolves around adding substantial value to influencer marketing across three major regions: South Asia, Southeast Asia, and the Middle East. KlugKlug aims to engage with every brand investing in influencer marketing, offering them a data-driven and objective approach that minimizes uncertainty and maximizes results.
(This information is published from a press release.)
