Digital marketing and transformation group LS Digital has announced that it added 130 new companies to its list of clients in FY 2022-’23.
The financial year was also about diversification into sectors beyond BFSI, according to the company that rebranded itself from LogicServe Digital last year. The company focused on e-commerce, which accounted for 13 pc of its clients, followed by FMCG at 11 pc. LS Digital had identified the emerging trend of gaming and bagged four clients from the space, informed an agency statement.
Prasad Shejale, CEO & Founder, LS Digital, said, “We are thrilled to announce the remarkable success we achieved in FY 2022-23, welcoming 130 new clients to the LS Digital family. Our digital marketing transformation approach, empowering brands to utilise digital as an enabler across media, UI/UX, creative, data & insights, CX, and tech, played a pivotal role in attracting clients to choose us.”
On growth and acquisitions last fiscal, Sejale, said, “The addition of Langoor Digital and F1Studioz to LS Digital group further enhanced our ability to deliver comprehensive digital marketing transformation services. Our project management and monitoring product, Digiverse, added significant value to our value proposition, optimising our clients’ marketing operations’ efficiency.”
Among new clients and brands the agency worked with were Reckitt Benckiser (paid media services, leveraged biddable and direct buy), Fantasy Akhada (digital marketing solutions), FitBudd (paid media services), Club Mahindra (SEO), redBus (paid media services), and Pepe Jeans and Wakefit (migration to Google Analytics 4).
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