Pidilite Industries, the maker of Fevicol and Fevikick, has announced the appointment of Manish Dubey as its Chief Marketing Officer.
Dubey was Chief of Marketing and E-Commerce at ICICI Prudential Life Insurance prior. He has also held senior marketing positions at General Mills and Asian Paints.
Bharat Puri, Managing Director, Pidilite Industries, said, “We are delighted to welcome Manish Dubey to the Pidilite family. His deep expertise in branding, digital marketing and leadership will undoubtedly strengthen our marketing strategies and contribute to our continued success.”
Dubey stated, “Pidilite’s focus on building iconic brands and solid customer connect keeps them at the industry forefront. I’m excited to join the company and use my experience to further drive impactful marketing and digital strategies.”
The company is into construction and specialty chemicals, and art and craft products.
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