Saturday, June 20, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Industry Brief

CloudTV’s new TV Operating System enables a premium experience on affordable Smart TVs

CloudTV launched modern themes for a refreshed look and easy content discovery, search for Movies and TV shows additionally by Genre and Language

by MN4U Bureau
May 29, 2024
in Industry Brief
Reading Time: 2 mins read
A A
CloudTV
Share Share ShareShare

Mumbai: Cloud TV, India’s first and only provider of Smart TV operations systems announced its newest software update, Cloud TV 3.0 designed to enhance the user experience for affordable Smart TVs. Enabling Smart TV players to better serve their viewers, Cloud TV is geared to deliver superior digital entertainment in every household. 

Cloud TV is paving the way for TV brands to make digital content accessible to the Indian audience on a large scale. The latest update brings a plethora of exciting features designed to elevate the Smart TV experience. Through its immersive UI and dedicated app row, users can effortlessly browse their desired content and expect seamless navigation and smoother transitions. The Cloud TV voice assistant provides multi-lingual support allowing users to instantly search and play movies and shows in their preferred language. Furthermore, by providing building blocks to streamline the user experience, the Cloud TV remote app helps users to directly access their TV screens through their phone and browse seamlessly.

Commenting on the launch of the new operating system, Abhijeet Rajpurohit, Co-founder and COO, Cloud TV, said, “As a homegrown brand, Cloud TV is the first and only Make in India OS supporting the growth of TV localisation. Over the past years, we have constantly endeavored to help improve the user experience for affordable Smart TVs and to simplifythe Smart TV experience for our users. With the launch of Cloud TV 3.0, we enable over 170 TV device partners and 200 content partners, to reach out to their audiences and enhance the viewing experience for over 6 million users currently in India.”

With the updated Cloud TV OS 3.0, it will prove beneficial directly for the consumers and for TV brands and OEMs. 

Benefits for the consumers:

  • Feature rich TVs at affordable price
  • Easy browsing and content discovery due to regional language support
  • Single device for all entertainment needs (apps and live tv both) (no need to depend on STB / DTH)

Benefits for TV brands and OEMs: 

  • Certified OS 
  • Local Support
  • Affordable pricing
  • Faster go-to-market time
  • Essential features available on low end hardware
  • Customisations and white labeling 

Designed to work on a wide range of hardware, Cloud TV is compatible across multiple chipset and RAM configurations, offering the latest features and a high-end user experience enabling digital content discovery. The company currently powers over 6 million users, 170+ Smart TV brands and over 200 content partners. 

The software update is now available for download on compatible Smart TV models.

For more information about the latest software update, please visit https://www.cloudtvos.com/

Tags: Abhijeet RajpurohitCloud TV 3.0CloudTVSmart TV

RECENT POSTS

Mumbai’s BrandMusiq Composes Cairns Crocodiles’ First MOGO, Bringing Indian Sonic Branding Expertise to the Global Stage
Industry Brief

Mumbai’s BrandMusiq Composes Cairns Crocodiles’ First MOGO, Bringing Indian Sonic Branding Expertise to the Global Stage

June 19, 2026
0

Sydney, Australia: Mumbai-based sonic branding agency BrandMusiq has created the first-ever MOGO (musical logo) for Cairns Crocodiles Presented by Pinterest,...

Read moreDetails
Sony India partners with G. V. Prakash Kumar and EPR Iyer to strengthen immersive music experiences across India
Industry Brief

Sony India partners with G. V. Prakash Kumar and EPR Iyer to strengthen immersive music experiences across India

June 19, 2026
0

New Delhi: Sony India today announced collaborations with celebrated music artists, G. V. Prakash Kumar and acclaimed hip-hop artist EPR...

Read moreDetails
Anticipation Mounts Following President Trump’s Resharing of Iconic India Today Cover
Industry Brief

Anticipation Mounts Following President Trump’s Resharing of Iconic India Today Cover

June 19, 2026
0

New Delhi: There is intense anticipation of some announcements after US President Donald Trump reshared India Today’s "Newsmakers of the...

Read moreDetails
Times Now Launches E-Now: A New-Age Lifestyle Show For The Internet Generation
Industry Brief

Times Now Launches E-Now: A New-Age Lifestyle Show For The Internet Generation

June 18, 2026
0

Mumbai: TIMES NOW, India’s leading English News channel is set to usher in a fresh chapter in infotainment with the...

Read moreDetails
India’s Culinary Stars Shine at NDTV Food Awards 2026
Industry Brief

India’s Culinary Stars Shine at NDTV Food Awards 2026

June 16, 2026
0

New Delhi: The NDTV Food Awards 2026 celebrated some of the finest names in India’s food and hospitality industry, honouring...

Read moreDetails
Choice International and Zee Business Host ‘Bharose Ki Choice’ Investor Awareness Initiative in Patna
Industry Brief

Choice International and Zee Business Host ‘Bharose Ki Choice’ Investor Awareness Initiative in Patna

June 15, 2026
0

Patna, 15th June 2026: Choice International Limited, a leading financial services firm in India, in collaboration with Zee Business, successfully...

Read moreDetails

LATEST NEWS

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
Krutika Mehta Guhey

Krutika Mehta Guhey joins DNEG as Head – Talent Acquisition, Technology & Support

June 20, 2026

ANALYSIS

Ipsos
Analysis

73% Urban Indians positive on country’s direction, 78% upbeat on economy: Ipsos

June 19, 2026
0

New Delhi: Urban Indians continue to display strong confidence in both the country’s direction and economic outlook, according to the...

PEOPLE

Krutika Mehta Guhey
People

Krutika Mehta Guhey joins DNEG as Head – Talent Acquisition, Technology & Support

June 20, 2026
0

Krutika Mehta Guhey has joined DNEG as Head – Talent Acquisition, Technology & Support, she announced on LinkedIn. Describing the...

MARKETING

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth
Marketing

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
0

Mumbai: Karan Kulkarni has joined Nike as Senior Specialist, Sports Marketing – Olympics & Growth, he announced on LinkedIn. Calling...

Subscribe to Newsletters

ADVERTISING

Omnicom Media’s Lodestar UM wins AMFI’s integrated media mandate to drive next phase of ‘Mutual Funds Sahi Hai’
Advertising

Omnicom Media’s Lodestar UM wins AMFI’s integrated media mandate to drive next phase of ‘Mutual Funds Sahi Hai’

June 19, 2026
0

Mumbai: Omnicom Media’s Lodestar UM has been awarded the integrated media mandate for the Association of Mutual Funds in India...

PRINT

Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges
Exclusive

Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges

June 9, 2026
0

Guwahati: One of Northeast India's most respected newspaper institutions, The Assam Tribune, has found itself at the centre of intense...

AUTHOR'S CORNER

Why Niche Creator Communities Are Delivering Stronger ROI Than Mass Influencers
Authors Corner

Why Niche Creator Communities Are Delivering Stronger ROI Than Mass Influencers

June 19, 2026
0

For years, the concept of influencer marketing was based on a fundamental understanding: the more people that watch and read,...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Brands that honoured fatherhood through powerful campaigns: Father’s Day 2026

Brands that honoured fatherhood through powerful campaigns: Father’s Day 2026

June 20, 2026
Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
Krutika Mehta Guhey

Krutika Mehta Guhey joins DNEG as Head – Talent Acquisition, Technology & Support

June 20, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.