Saturday, January 17, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Industry Brief

CloudTV’s new TV Operating System enables a premium experience on affordable Smart TVs

CloudTV launched modern themes for a refreshed look and easy content discovery, search for Movies and TV shows additionally by Genre and Language

by MN4U Bureau
May 29, 2024
in Industry Brief
Reading Time: 2 mins read
A A
CloudTV
Share Share ShareShare

Mumbai: Cloud TV, India’s first and only provider of Smart TV operations systems announced its newest software update, Cloud TV 3.0 designed to enhance the user experience for affordable Smart TVs. Enabling Smart TV players to better serve their viewers, Cloud TV is geared to deliver superior digital entertainment in every household. 

Cloud TV is paving the way for TV brands to make digital content accessible to the Indian audience on a large scale. The latest update brings a plethora of exciting features designed to elevate the Smart TV experience. Through its immersive UI and dedicated app row, users can effortlessly browse their desired content and expect seamless navigation and smoother transitions. The Cloud TV voice assistant provides multi-lingual support allowing users to instantly search and play movies and shows in their preferred language. Furthermore, by providing building blocks to streamline the user experience, the Cloud TV remote app helps users to directly access their TV screens through their phone and browse seamlessly.

Commenting on the launch of the new operating system, Abhijeet Rajpurohit, Co-founder and COO, Cloud TV, said, “As a homegrown brand, Cloud TV is the first and only Make in India OS supporting the growth of TV localisation. Over the past years, we have constantly endeavored to help improve the user experience for affordable Smart TVs and to simplifythe Smart TV experience for our users. With the launch of Cloud TV 3.0, we enable over 170 TV device partners and 200 content partners, to reach out to their audiences and enhance the viewing experience for over 6 million users currently in India.”

With the updated Cloud TV OS 3.0, it will prove beneficial directly for the consumers and for TV brands and OEMs. 

Benefits for the consumers:

  • Feature rich TVs at affordable price
  • Easy browsing and content discovery due to regional language support
  • Single device for all entertainment needs (apps and live tv both) (no need to depend on STB / DTH)

Benefits for TV brands and OEMs: 

  • Certified OS 
  • Local Support
  • Affordable pricing
  • Faster go-to-market time
  • Essential features available on low end hardware
  • Customisations and white labeling 

Designed to work on a wide range of hardware, Cloud TV is compatible across multiple chipset and RAM configurations, offering the latest features and a high-end user experience enabling digital content discovery. The company currently powers over 6 million users, 170+ Smart TV brands and over 200 content partners. 

The software update is now available for download on compatible Smart TV models.

For more information about the latest software update, please visit https://www.cloudtvos.com/

Tags: Abhijeet RajpurohitCloud TV 3.0CloudTVSmart TV

RECENT POSTS

Business Today unveils Distinguished Jury for the 30th edition BT-KPMG Best Banks
Industry Brief

Business Today unveils Distinguished Jury for the 30th edition BT-KPMG Best Banks

January 16, 2026
0

Mumbai: Business Today unveils the distinguished jury for the 30th edition of the BT-KPMG Best Banks study. A distinguished jury,...

Read moreDetails
Times Network is the celebrated No 3 Digital News Publisher- Records 228 Mn Monthly Unique Users
Industry Brief

Times Network is the celebrated No 3 Digital News Publisher- Records 228 Mn Monthly Unique Users

January 13, 2026
0

Mumbai: Times Network, India’s premium broadcast and digital network has achieved a landmark milestone in its digital growth journey, crossing...

Read moreDetails
Zee Tamil Unveils a Power-Packed Two-Day Pongal Entertainment Blast with GOAT, Blockbuster World Television Premieres of Madharaasi and Kantara Chapter 1, and Exciting Special Shows
Industry Brief

Zee Tamil Unveils a Power-Packed Two-Day Pongal Entertainment Blast with GOAT, Blockbuster World Television Premieres of Madharaasi and Kantara Chapter 1, and Exciting Special Shows

January 13, 2026
0

Chennai: Pongal is a celebration of togetherness, gratitude, and tradition, and this festive season, Zee Tamil is all set to...

Read moreDetails
CNBC-TV18 Introduces Market Forum: The Alpha Generators for 2026
Industry Brief

CNBC-TV18 Introduces Market Forum: The Alpha Generators for 2026

January 12, 2026
0

Mumbai: CNBC-TV18, India’s most trusted business news destination, is set to launch a new flagship property, CNBC-TV18 Market Forum: The...

Read moreDetails
Zee Telugu brings a blockbuster weekend treat with Sankranthi special “Sankranthi Allullu Pandagaki Vastunnaru” and world TV premiere of Mithra Mandali
Industry Brief

Zee Telugu brings a blockbuster weekend treat with Sankranthi special “Sankranthi Allullu Pandagaki Vastunnaru” and world TV premiere of Mithra Mandali

January 10, 2026
0

Hyderabad: Get set for an evening of laughter and wholesome entertainment as Zee Telugu presents the World Television Premiere of...

Read moreDetails
NDTV PGTI Golf ProAm Hyderabad Sets the Stage for Leadership on the Course
Industry Brief

NDTV PGTI Golf ProAm Hyderabad Sets the Stage for Leadership on the Course

January 9, 2026
0

Mumbai: Building on the excitement of Pro-Am in Delhi NCR, NDTV will host the NDTV PGTI Golf ProAm – Hyderabad...

Read moreDetails

LATEST NEWS

Sidharth TV Network Expands Devotional Footprint with Hindi Launch of Jay Jagannath TV

Sidharth TV Network Expands Devotional Footprint with Hindi Launch of Jay Jagannath TV

January 16, 2026
Sony Pictures Networks India Consolidates Monetisation Leadership Under CRO Rajesh Kaul

Sony Pictures Networks India Consolidates Monetisation Leadership Under CRO Rajesh Kaul

January 16, 2026

ANALYSIS

80% of global ad spend now flows into retail media, paid search and social platforms: WARC
Analysis

80% of global ad spend now flows into retail media, paid search and social platforms: WARC

January 16, 2026
0

New Delhi: Traditional media planning models are rapidly becoming obsolete as advertising investment, technology and consumer behaviour undergo fundamental shifts,...

PEOPLE

Gaurav Laghate named Head Public Relations and Corporate Communications at Sony Pictures Networks India
People

Gaurav Laghate to Lead Corporate Brand and PR as SPNI Enters Next Growth Phase

January 16, 2026
0

Mumbai: Sony Pictures Networks India (SPNI) has announced a leadership realignment as part of its refreshed operating model, reinforcing its...

MARKETING

Amneal unveils new brand identity to reimagine access to medicine
Marketing

Amneal unveils new brand identity to reimagine access to medicine

January 16, 2026
0

MUMBAI: Amneal Pharmaceuticals, the holding company of Amneal Pharmaceuticals Pvt. Ltd., today introduced a new brand and visual identity that...

Subscribe to Newsletters

ADVERTISING

Publicis Groupe India names Sonal Verma MD of Arc Worldwide India to scale experiential and shopper marketing
Advertising

Publicis Groupe India names Sonal Verma MD of Arc Worldwide India to scale experiential and shopper marketing

January 15, 2026
0

Mumbai: Publicis Groupe India has appointed Sonal Verma as Managing Director of Arc Worldwide India, in a move aimed at...

PRINT

Naresh Kaushal honoured with Bharat Scouts and Guides’ highest ‘Silver Elephant Award’
Print

Naresh Kaushal honoured with Bharat Scouts and Guides’ highest ‘Silver Elephant Award’

January 12, 2026
0

Chhattisgarh: Naresh Kaushal, Editor of Dainik Tribune and a senior journalist, has been conferred with the Silver Elephant Award, the...

AUTHOR'S CORNER

How AI-Led Ad Targeting Is Helping D2C Brands Cut CAC and Boost Reach
Authors Corner

How AI-Led Ad Targeting Is Helping D2C Brands Cut CAC and Boost Reach

January 16, 2026
0

The D2C (direct-to-consumer) marketing strategy is completely transformed by AI-driven ad targeting that relies on machine learning to scrutinize enormous...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Gaurav Laghate named Head Public Relations and Corporate Communications at Sony Pictures Networks India

Gaurav Laghate to Lead Corporate Brand and PR as SPNI Enters Next Growth Phase

January 16, 2026
Sidharth TV Network Expands Devotional Footprint with Hindi Launch of Jay Jagannath TV

Sidharth TV Network Expands Devotional Footprint with Hindi Launch of Jay Jagannath TV

January 16, 2026
Sony Pictures Networks India Consolidates Monetisation Leadership Under CRO Rajesh Kaul

Sony Pictures Networks India Consolidates Monetisation Leadership Under CRO Rajesh Kaul

January 16, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.