Fourth Dimension Media Solutions, India’s largest media outsourcing company, is thrilled to announce the 5th edition of the South India Media Summit on September 27th, 2024 at Le Meridien in Kochi, Kerala. The event is set to bring together industry leaders, media professionals, and brand experts for a day of insightful discussions and networking on topics of high relevance in today’s world.
The South India Media Summit 2024 will be a platform for in-depth exploration of critical topics shaping the media landscape in South India. From examining the role and responsibility of media in shaping public opinion and driving social change to discussing the success factors of retail brands in Southern India, the summit will offer a diverse range of perspectives and insight.
Key topics at the summit will include the nuances of mobile advertising in the region, the intricate media ecosystem in South India, and the challenges faced by national media agencies in adapting to the regional dynamics. Additionally, the rise of connected TV, the outreach of radio in smaller towns, and the evolving competition in the television industry will be thoroughly discussed from the real-time expertise of the distinguished speakers
Furthermore, the summit will dive into the use of regional brand ambassadors by national brands, the relationship between print and digital media, and the growth and acceptance of digital media among audiences in South India. The event will also assess the burgeoning growth of OTT platforms and explore the dynamic relationship between cinema and OTT services in the region.
“The southern media and communications business has always been a challenge for most of the media practitioners. Fourth Dimension had pioneered this for more than a decade in bringing broadcasters,media veterans and advertisers under one roof. Kochi is a very important market for most in media keeping in mind the ever growing clientele basis which has now become national, we take pride in bringing South India Media Summit – Season 5 to God’s Own Country” says Shankar.B, CEO, Fourth Dimension Media
“Kerala has always been extremely supportive in terms of clients, most of the brands from Kerala have become National. We thought there cant be a better opportunity for us to celebrate season5 of SIMS anywhere but Kochi” says Bharath.V, COO, Fourth Dimension
