Mumbai: Adani Capital and Adani Housing Finance changed names to Tyger Capital and Tyger Home Finance. Gaurav Gupta unveiled the new names and mission to empower entrepreneurs, borrowers, and homeowners with easy financing access. The rebranding aims to strengthen connections with customers and the community.
Gaurav Gupta, Founder, MD and CEO said, “The choice of the name is deliberate – simple and purposeful – the very characteristics that define our approach towards our customers, partners and employees. We seek to be true partners to our customers, and offer the most straightforward and immediate financing solution that also furthers regional and national economic interest – generating benefits for all. Over the years we’ve shaped our offerings according to our customers and we will continue to provide customized solutions but with even greater speed and reliability. Our principal ethos and business model remain unchanged while the new brand provides freshness and deepens our connection with our ecosystem.”
Sarit Chopra, Partner and Head of Special Situations, Asia, Bain Capital said, “Tyger’s partnership-driven approach is evident in all of its employees, and in every conversation with its customers. This new brand, logo, and colours are emblematic of that culture and a higher belief of empowering dreamers across all strata of society to pursue their dreams without hesitation or fear. With a focus on semi-urban and rural India, our aim will be to continue supporting micro-entrepreneurs and homeowners, and meet unmet credit demands in India. We look forward to continuing to support Gaurav and the Tyger teams with the resources and guidance to innovate and expand to serve more customers.”
