In a bid to meet growing consumer demands for affordable entertainment, telecom operator Vi relaunched its Vi Movies & TV app earlier this year. Today, Vi announced a new partnership with leading OTT player ZEE5. With this addition, the Vi Movies & TV app now offers access to 17 OTT apps under a single subscription for ₹248 per month. Vi users can enjoy content from top OTT apps like Disney+ Hotstar, Sony LIV, ZEE5, and more on both mobile and TV, all with one subscription.
Vi users can access a variety of content on Disney+ Hotstar like movies such as Do Aur Do Pyaar, ICC Men’s T20 World Cup 2024, regional hits like Manjummel Boys, and on Sony LIV UEFA Euro Cup, Gullak Season 4, and India Tour of SriLanka Scam 2003. ZEE5 offers shows like Sunflower, Broken News, TAJ and movies like Hanuman, Sirf Ek Bandaa Kaafi Hai, Veer Sawarkar.
Avneesh Khosla, Chief Marketing Officer, Vodafone Idea, said“At Vi, we understand that convenience and great value are two critical factors influencing buying decisions in India and we are committed to offering solutions that meet the needs of our customers. Our content aggregator platform, Vi Movies & TV App, offers access to 17 OTT platforms with a single plan. This not only reduces the cost of entertainment consumption but also eliminates the hassle of subscribing to multiple OTT apps separately.”
He further added, “We are confident that Vi Movies & TV App will strike a chord with our consumers for its cost-effectiveness and convenience, opting for a seamless entertainment experience over multiple independent subscriptions. Our aim is to make high-quality entertainment accessible to our users and enhance their overall viewing experience through strategic partnerships with various OTT platforms. We will continue to expand our offerings by bringing the best entertainment experience for our users.”
With the rise in connected devices and diverse content preferences, Vi Movies & TV App in its new avatar offers value for money plans providing an unmatched entertainment experience. Users now have:
- More Content to enjoy with over 17 premium OTT platform subscriptions, including Disney+ Hotstar, Sony LIV, ZEE5, along with Fancode for Sports and regional content platforms including: Klikk (Bengali), Chaupal (Punjabi), Atrangi (Desi Hindi content), Manorama Max (Malayalam), NammaFlix (Kannada), Playflix for Korean shows dubbed in Hindi. It also enables access to 350 Live TV Channels like AajTak, ABP News, Republic and premium lifestyle channels like Eurosports, TLC etc.
- One Plan, One Subscription to access everything seamlessly.
- Convenience to stream favourite shows and movies anytime, anywhere on any device. Vi Movies & TV App can be paired with connected TVs, smart TVs, mobile – be it Android/Google TV, Android mobile, Samsung TV, iOS mobile, Amazon Firestick TV, and the Web. By subscribing to Vi Movies &TV, users can also get to watch two simultaneous streams on all OTT platforms
- Big Savings:Vi Movies & TV one subscription plan reduces cost by almost 50 percent compared to subscribing individually to 17 different OTT platforms.
Vi also announced two new subscription plans -Vi Movies & TV Plus and Vi Movies & TV Lite
- Vi Movies & TV- Plus: Priced at Rs. 248 per month, offers unlimited access to 17 OTT apps, 350 live TV channels, and various content libraries. This plan can be accessed on two devices—TV and mobile—and includes an extra 6GB of data for prepaid users.
- Vi Movies & TV- Lite: Special plan for prepaid users atRs. 154 per month, provides easy access to 16 OTT Apps for an array of extensive content catalogue on a single mobile device, with an additional 2GB of data.
Vi’s plans include Vi Movies & TV Pro, which offers 13+ OTT apps at Rs. 202 per month for prepaid users and Rs. 199 per month for postpaid users. This plan can be used on TV and mobile, with an extra 5GB data for prepaid subscribers. These new offerings reinforce Vi’s digital entertainment leadership in India through strategic partnerships and various subscription models, providing users with a diverse range of content.
