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EaseMyTrip enters medical tourism with Rollins International and Pflege Home Healthcare acquisitions

EaseMyTrip’s acquisitions aim to expand its presence in the rapidly growing medical tourism market

by MN4U Bureau
September 17, 2024
in Marketing
Reading Time: 3 mins read
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EaseMyTrip enters medical tourism with Rollins International and Pflege Home Healthcare acquisitions
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New Delhi: Online travel tech platforms EaseMyTrip.com has announced the acquisition of a 49% equity stake in Pflege Home Healthcare and 30% in Rollins International, marking its strategic expansion into the rapidly growing medical tourism sector. These acquisitions align with EaseMyTrip’s mission to offer holistic travel solutions by integrating wellness and healthcare services into its service portfolio as medical tourism.

EaseMyTrip has acquired Pflege Home Healthcare, a renowned home healthcare provider headquartered in Dubai. Pflege offers comprehensive care services across a wide range of segments, from doctor visits, Registered Nursing care at Home and physiotherapy to home-based medical equipment like ventilators and oxygen. Their patient-centric approach ensures high-quality, compassionate care in the comfort of their clients’ homes. The acquisition of Pflege empowers EaseMyTrip to offer reliable healthcare services, expanding its offerings in the medical tourism domain to cater to travellers seeking medical treatments or wellness solutions abroad.

Alongside Pflege Home Healthcare, Rollins International has a strong presence in India with its focus on gluten-free, lactose-free, and allergen-free food products, highly effective health supplements, and cutting-edge wellness therapies. Rollins also operates a range of brands offering state-of-the-art wellness devices, nutritional guidance, and recreational spaces. Rollins’s flagship wellness centres are now present in New Delhi, Gurugram, Mumbai, Hyderabad, and Bengaluru and coming soon to even more localities, cities, and countries. This acquisition allows EaseMyTrip to enter the healthcare market with a robust portfolio designed to meet the unique needs of customers dealing with food allergies, distinct wellness requirements, and lifestyle challenges.

Nishant Pitti, CEO & Co-founder of EaseMyTrip, stated, “EaseMyTrip’s portfolio has grown manifold with the inclusion of Rollins International and Pflege Home Healthcare. It is a pivotal progression for us towards revolutionising medical tourism. With the growing demand for accessible, quality healthcare services, this acquisition was necessary to meet the evolving needs of travellers seeking wellness and medical solutions. As India’s trusted travel ally, EaseMyTrip is ready to step up and deliver seamless healthcare journeys. Our commitment is to ensure that both our domestic and international customers receive the highest standards of care, with convenience at every step.“

Commenting on the acquisition, Parveen Jakhar, Co-Founder, Pflege Home Healthcare, said, “Our collaboration with EaseMyTrip is a significant step towards extending the accessibility of premium healthcare services. By integrating our Medical Tourism and home healthcare expertise with their global travel platform, we aim to provide a seamless experience for individuals seeking medical treatment or wellness services abroad. This partnership will enable us to deliver compassionate care to a wider audience, ensuring that medical travellers receive the support they need in a convenient, comfortable environment.”

Rohan Jain, Co-Founder, Rollins International, said, “We are excited to join forces with EaseMyTrip, integrating our expertise in allergen-free products and wellness solutions with their vast travel network. This partnership enables us to create unique, health-focused travel experiences tailored to customers’ evolving lifestyle needs. Together, we will offer unparalleled access to wellness services, ensuring that health-conscious travellers feel supported every step of the way.”

These acquisitions come at a time when medical tourism is witnessing unprecedented growth in India and globally. The medical tourism industry is currently valued at USD 7.69 billion and is expected to reach USD 14.31 billion by 2029. By offering a combination of travel and healthcare services, EaseMyTrip is set to create a unique value proposition for both domestic and international clients. The move is expected to bolster EaseMyTrip’s overall business strategy, further solidifying its reputation as a key player in the travel and tourism industry.

Earlier last year, EaseMyTrip expanded its portfolio through the acquisition of several companies in the travel and hospitality sectors, including Guideline Travels Holidays, TripShope Travel Technologies, and Dook Travels, further reinforcing its commitment to growth and diversification.

Tags: EaseMyTripNishant PittiParveen JakharPflege Home HealthcareRohan JainRollins International

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