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Home Exclusive

Brands celebrate the many shades of fatherhood this Father’s Day

by MN4U Bureau
June 16, 2025
in Exclusive
Reading Time: 12 mins read
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Brands celebrate the many shades of fatherhood this Father’s Day
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This Father’s Day, brands from diverse sectors are rolling out campaigns that are heartfelt, humorous, and deeply reflective—honouring the vital role fathers play in our lives. From championing shared parenting and financial planning to highlighting endearing dad quirks and quiet sacrifices, these stories strike an emotional and relatable chord. Here’s how brands are celebrating Father’s Day 2025 through impactful narratives and inventive storytelling.

Himalaya BabyCare

Himalaya BabyCare celebrates Father’s Day with a touching DVC film, ‘GentleAsDad’, inspired by the Kannada song “I Love You Appa”. The emotional bond between a father and daughter is beautifully portrayed as she grows up. The film highlights everyday moments with Baby Massage Oil, Baby Soap & Lotion, showing the father’s unwavering presence in his daughter’s life. The beloved song has been translated into six languages to emotionally connect with regional audiences. The products by Himalaya BabyCare support these parenting moments with science-backed herbal care.

Punjab & Sind Bank

On the occasion of Father’s Day, Punjab & Sind Bank released a digital reel paying tribute to the fathers who go the extra mile to fulfil their children’s aspirations, often by taking financial steps like education, home, or personal loans without ever making it about themselves. This initiative captures those quiet moments when fathers choose to support a child’s dream, whether higher studies, a first home, or a milestone event by turning to banks like Punjab & Sind Bank as trusted partners. Without saying much, they take the leap to secure a better future for their children.

 

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A post shared by Punjab & Sind Bank (@psbindofficial)

Nikon India

Nikon India’s Father’s Day campaign celebrated dads’ influence by asking creators to share cherished moments captured with Nikon cameras. The stories shared were heartfelt and nostalgic, showcasing the essence of fatherhood, generational bonds, and treasured everyday moments. The focus was on preserving lasting legacies with intimacy and warmth, beyond mere videography or photography.

 

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A post shared by Nikon India Pvt Ltd. (@nikonindiaofficial)

Power Cool

This Father’s Day, Power Cool raised a toast to fathers as unsung heroes through the influencer campaign “My Daddy is the Coolest #PowerCoolDad.” The brand collaborated with top influencers in Karnataka to share nostalgic moments and personal stories, blending them with the theme “Responsibility with a Smile.” These stories honored fathers who effortlessly handled school backpacks and family responsibilities, embodying quiet power and unshakable coolness.

Swiggy

For Father’s Day, Swiggy launches the ‘Prime Time Menu’ campaign, offering a high-decibel news channel app experience tailored to dads who enjoy watching news at high volume. A relatable digital film showcases a daughter living with a dad obsessed with loud news, culminating in her embracing this with the perfect gift from Swiggy. The app now mimics a lively news show, catering to dads with dramatic food highlights and entertaining “breaking news” stories about delicious dishes.

 

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A post shared by Swiggy (@swiggyindia)

Orchids The International School

Orchids The International School unveils a touching brand film for Father’s Day, honoring fathers who support, protect, and guide their children through an emotional story using the metaphor of an umbrella to represent fatherhood. The narrative highlights a young boy’s daily journey with an animated umbrella symbolizing a father’s constant care and silent presence, conveying the message that fathers, like umbrellas, are always there to provide strength and support, quietly standing by their children.

 

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A post shared by ORCHIDS The International School (@orchids_international_schools)

Arrow 

Arrow introduces ‘The Modern Dad’ Father’s Day campaign reshaping how we view dads, honouring their diverse identities and style using AI. The campaign showcases various dad personas, from classic to tech-savvy, in Arrow’s timeless attire, capturing the confident and stylish fatherhood of 2025. Through AI visuals on Instagram, Reels, and posts, Arrow portrays the fusion of style and personality for dads. A social media contest encourages followers to share their dads’ unique styles with #TheModernDadByArrow for a chance to be featured on Arrow’s platforms.

Siyaram

Siyaram’s, a menswear brand, released its first AI-created film ‘Papa Hain Toh’ on Father’s Day. The film pays tribute to fathers’ strength and sacrifices using artificial intelligence for visuals and storytelling, marking a unique blend of tradition and technology. Evoking emotions through Hindi verses and stunning visuals, this innovative project reflects Siyaram’s commitment to storytelling evolution while honoring its heritage.

Adda247

Adda247, a learning platform supported by top investors, launched a Father’s Day campaign ‘Aapki Kamyabi, Papa Ka Garv’ honoring Indian fathers’ sacrifices. The campaign praises fathers who ensure their children’s success, focusing on their pride in their children’s achievements. An emotional film showcases fathers’ resilience and love. Adda247 offers exclusive deals to support learners and relieve fathers’ financial stress.

boAt

boAt has transformed the generational habit of dads giving thumbs-up into a fun Father’s Day celebration with a innovative insight: their wrists crave the perfect smartwatch. Laden with dad-friendly features, the fictional boAt smartwatch playfully adapts to each dad’s quirks. From a whimsical step counter that humorously tracks daily exploits to dad-centric custom alerts and DadBot delivering endless dad jokes, it’s a heartwarming homage to the paternal figure. The accompanying film showcases dads hitting the classic thumbs-up, bringing the campaign’s humor to life.

 

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A post shared by boAt (@boat.nirvana)

Duroflex 

Duroflex celebrates ‘dadpreneurs’ this Father’s Day – men who are both founders and fathers. The campaign ‘His Rest Matters’ honors their hustle and selflessness as they balance startups and strollers. Through powerful stories, Duroflex recognizes modern fathers like Shreyans Jain, Sumeet Guleria, Aadesh Pirgal, and Divyang Jain, capturing their journey of building startups while raising families.

Godrej Enterprises Group

Godrej Enterprises Group released a heartfelt video for Father’s Day as part of their #UnlockNewWorlds campaign. The film highlights advice passed down from fathers, shaping personal and professional growth. Eight employees share how their fathers’ teachings influenced their choices and career paths, illustrating the lasting impact of simple yet profound guidance on their character and opportunities. The film emphasizes how timeless values from fathers continue to hold relevance in a changing world, serving as a guiding compass both personally and professionally.

 

 

Tags: ArrowFathers Day campaignsfather’s dayHimalaya BabyCarePunjab & Sind BankSiyaramSwiggy

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