MUMBAI: BLYP, a hyper-local valet and smart parking platform, has announced Rannvijay Singha as its official brand ambassador. Known for his charismatic persona, fearless attitude, and deep connection with the youth of India, the company said that he embodies its spirit, a brand built on trust, reliability, and smarter choice.
blyp was formerly ParkMate. The move is part of blyp’s strategy to strengthen its brand presence and connect with a wider audience as it repositions itself with a fresh identity and expanded vision.
Known for his energetic personality and strong appeal among 90s kids, millennials and Gen Z, he will be the face of blyp’s upcoming campaigns that aim to highlight the brand’s upcoming new product launch.
“We are delighted to have Rannvijay join blyp as our brand ambassador.
Rannvijay has been a youth icon since my formative years. I have always been his big fan. His persona of being the reliable, strong willed and trustworthy big bro and his background as a automobile lover fit him the best as the face of blyp. His relatability, authenticity, and strong connect with urban, tier-ii and iii town audiences alike, perfectly align with our mission to redefine parking and mobility in India,” said Dhananjaya Bharadwaj, co-founder, CEO, blyp.
“Rannvijay has inspired me personally since my school days. His connection with automobiles and his ability to influence millions make him the perfect face for blyp. With Rannvijay on board, Blyp is set to define a new narrative in urban mobility, shifting users away from outdated parking systems to a more seamless and magical experience. It’s not just about parking anymore. It’s about making the smart move with blyp,” said Abhimanyu Singh, Co-founder & COO, blyp.
Singha said, “I am excited to partner with blyp, a brand that is solving one of the biggest challenges of urban living—parking. Their vision of making the process seamless and digital resonates strongly with me, and I look forward to being part of this journey to make mobility smarter for everyone.”
