Mumbai: Ledure, one of India’s fastest-growing LED lighting brands, has announced the signing of Bollywood superstar Ranbir Kapoor as its brand ambassador. The collaboration marks a pivotal moment in Ledure’s journey as it expands its national footprint, explores new product categories, and positions itself as a trusted national electrical brand.
The partnership underscores Ledure’s vision to build deeper consumer resonance and enhance brand recall in the highly competitive electrical industry. Anchored on shared values of quality, innovation, and versatility, the collaboration symbolizes a natural alignment between the brand and the star — one that is expected to drive Ledure’s growth trajectory and cement its market leadership in the years ahead.
Speaking on the announcement, Ankit Gupta, Director, Ledure Lightings Limited, said,“We are very excited with this current development and whole-heartedly welcome Ranbir into the Ledure family. Ranbir, himself is a powerhouse of talent and is among the most admired stars in the country. His charm, versatility, and mass appeal make him the perfect choice to represent Ledure. We are confident this collaboration will accelerate our journey of strengthening Ledure’s presence across India and further consolidate our place in the competitive electrical market.”
Expressing his excitement, Ranbir Kapoor said, “I am thrilled to collaborate with Ledure, a brand known for its innovation and quality products. Lighting plays an integral role in shaping our daily lives, and Ledure’s ethos of delivering excellence aligns closely with my own values. I believe this partnership will be a fruitful one, and together we will illuminate many more homes and spaces across the country.”
Looking ahead, Ledure Lightings Limited remains committed to innovation, consumer-centric solutions, and sustainable growth. The brand is targeting exponential business growth by 2027, supported by a robust retail and distribution network nationwide. With Ranbir Kapoor joining hands, Ledure aims to make lighting smarter, stylish, and more accessible — illuminating every Indian household in true alignment with its new brand ambassador’s persona.
