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Home Industry Brief

NDTV’s Digital Dominance: A Network That Leads, Defines, and Shapes the News Conversation

by MN4U Bureau
December 2, 2025
in Industry Brief
Reading Time: 2 mins read
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NDTV’s Digital Dominance: A Network That Leads, Defines, and Shapes the News Conversation
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Mumbai: The NDTV Network has marked an extraordinary milestone that captures both its scale and its relevance in an environment where digital leadership increasingly determines real influence. With NDTV India securing the No. 1 position among all Hindi news channels on YouTube for November 2025, according to Databeings, and NDTV 24×7 maintaining its No. 1 position for six uninterrupted months from June to December 2025 as per Playboard, the network has reinforced a defining reality — when NDTV leads digitally, it leads decisively across the news landscape.

This combined ascent is no coincidence; it is the outcome of a network consciously re-engineered for a mobile-first, insight-driven, and impact-oriented world. NDTV India’s performance in November — achieving a commanding lead with over 700 million views above its nearest competitor — signals a decisive shift in how audiences engage with serious journalism. NDTV 24×7’s performance, ahead by 48.2 million views in November, further demonstrates the channel’s ability to attract and sustain high-engagement audiences in a world of ubiquitous connectivity and abundant information.

The network’s digital rise is also rooted in a transformation of how news is produced and delivered. NDTV has integrated data intelligence across its workflows — elevating livestream quality, refining discovery, strengthening narrative treatments, expanding platform-native formats, and building high-engagement verticals. These shifts have reinforced the network’s digital backbone and redefined the viewing experience for a mobile-first audience that values substance and clarity.

Rahul Kanwal
Rahul Kanwal

‘NDTV’s leadership across both Hindi and English on YouTube reflects the network’s commitment to creating journalism that generates real impact,’ said Rahul Kanwal, CEO & Editor-in-Chief, NDTV. ‘The choices that digital India makes every day are visible in this performance — when millions engage with a platform as their first destination for perspective and context, it underscores the influence and relevance of the network’s digital presence.’

As the NDTV Network builds on this momentum, it continues to evolve content and technology for an audience deeply invested in the digital narrative. Digital leadership has become the clearest indicator of where the national conversation resides — and NDTV’s leadership is defining that space.

Two channels, two languages, and one compelling trajectory — NDTV is expanding its reach, intensifying engagement, and shaping how the news agenda unfolds in a digital-first India. A new NDTV for a new digital India.

-Based on Press Release

Tags: NDTVNDTV 24x7Rahul Kanwal

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