Leo Burnett won a Grand Prix and two Golds among 11 metals at the Abby One Show on day three of Goafest 2023, to take home the Specialist Brand Activation and Promo Agency of the Year title. No other agency won a Gold in this category.
The agency’s Grand Prix was for Oreo’s #BringBack2011.
Leo Burnett also won the Specialist Branded Content and Entertainment Agency of the Year title winning two Gold Abbys in a tally of seven metals.
The other agencies to win Gold were Airads and Creativeland Asia, with one apiece.
View the leaderboard here:
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- Abbys at Goafest 2023: Mindshare is Tech, Mobile Specialist Agency of the Year; Leo Burnett takes top Digital honour
- Abbys at Goafest 2023: ZEEL is Broadcaster of the Year
