ABP emerged Publisher of the Year at the Publisher Abbys segment of the Abby One Show at Goafest 2023, with a Gold for its centenary campaign ‘Curiosity Questions Answers’ besides a Silver, a Bronze and a merit certificate, taking its tally to 20 points.
The agency won Gold in the Best marketing of a printed newspaper / edition category.
Jagran Prakashan with two Silvers and a Bronze followed with 16 points.
The only other entrant to win Gold was Cheil, winning it for #WeOwnTheNight for client Samsung. The agency won the metal in the Best use of Native or Branded Content for Client Brand-marketing by a Publisher (Vogue India).
The leaderboard is below:
