Monday, June 22, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Industry Brief

Adobe collaborates with ethical hackers to build safer, more secure AI tools

by MN4U Bureau
May 2, 2024
in Industry Brief
Reading Time: 4 mins read
A A
Adobe collaborates with ethical hackers to build safer, more secure AI tools
Share Share ShareShare

As we continue to integrate generative AI into our daily lives, it’s important to understand and mitigate the potential risks that can arise from its use. Our ongoing commitment to advancing safe, secure, and trustworthy AI includes transparency about the capabilities and limitations of large language models (LLMs).

Adobe has long focused on establishing a strong foundation of cybersecurity, built on a culture of collaboration, enabled by talented professionals, strong partnerships, leading edge capabilities, and deep engineering prowess. We prioritize research and collaborating with the broader industry on preventing risks by responsibly developing and deploying AI.

We have been actively engaged with partners, standards organizations, and security researchers for many years to collectively enhance the security of our products. We receive reports directly and through our presence on the HackerOne platform and are continually looking at ways to further engage with the community and open feedback to enhance our products and innovate responsibly.

Commitment to responsible AI innovation
Today, we’re announcing the expansion of the Adobe bug bounty program to reward security researchers for discovering and responsibly disclosing bugs specific to our implementation of Content Credentials and Adobe Firefly. By fostering an open dialogue, we aim to encourage fresh ideas and perspectives while providing transparency and building trust.

Content Credentials are built on the C2PA open standard and serve as tamper-evident metadata that can be attached to digital content to provide transparency about their creation and editing process. Content Credentials are currently integrated across popular Adobe applications such as Adobe Firefly, Photoshop, Lightroom and more. We are crowdsourcing security testing efforts for Content Credentials to reinforce the resilience of Adobe’s implementation against traditional risks and unique considerations that come with the provenance tool, such as the potential for intentional abuse of Content Credentials by incorrectly attaching them to the wrong asset.

Adobe Firefly is a family of creative generative AI models available as a standalone web application at firefly.adobe.com as well as through features powered by Firefly in Adobe flagship applications. We encourage security researchers to review the OWASP Top 10 for Large Language Models, such as prompt injection, sensitive information disclosure, or training data poisoning to help focus their research efforts to pinpoint weaknesses in these AI-powered solutions.

ADOBE FIREFLY

Experiment with the latest in generative AI.

Try it today

Safer, more secure generative AI models

By proactively engaging with the security community, we hope to gain additional insights into our generative AI technologies which, in turn, will provide valuable feedback to our internal teams and security program. This feedback will help identify key areas of focus and opportunities to reinforce security.

In addition to our hacker-powered research, we leverage our robust security program that includes penetration testing, red-teaming, code scanning to continually enhance the security of our products and systems, including Adobe Firefly and our Content Credentials implementation.

“The skills and expertise of security researchers play a critical role in enhancing security and now can help combat the spread of misinformation,” Dana Rao, executive vice president, general counsel and chief trust officer at Adobe. “We are committed to working with the broader industry to help strengthen our Content Credentials implementation in Adobe Firefly and other flagship products to bring important issues to the forefront and encourage the development of responsible AI solutions.”

“Building safe and secure AI products starts by engaging experts who know the most about this technology’s risks. The global ethical hacker community helps organizations not only identify weaknesses in generative AI but also define what those risks are,” said Dane Sherrets, senior solutions Architect at HackerOne. “We commend Adobe for proactively engaging with the community, responsible AI starts with responsible product owners.”

“It’s great to see the scope of products widen to encompass areas such as artificial intelligence, combatting misinformation, Internet of Things, and even cars. These additions may require additional training for ethical hackers to acquire the necessary skills to uncover critical vulnerabilities,” said Ben Sadeghipour, founder of NahamSec. “Bug Bounty Village is committed to expanding our workshops and partnering with more organizations, like Adobe, to ensure security researchers are equipped with the right tools to protect these technologies.”

These are early steps toward ensuring the safe and secure development of generative AI and we know the work is just getting started. The future of technology is exciting, but there can be implications if these innovations are not built responsibly. Our hope is that by incentivizing more security research in these areas, we’ll spark even more collaboration with the security community and others, to ultimately make AI safer for everyone.

Tags: AdobeAdobe FireflyAIBen SadeghipourDana RaoDane Sherrets

RECENT POSTS

Mumbai’s BrandMusiq Composes Cairns Crocodiles’ First MOGO, Bringing Indian Sonic Branding Expertise to the Global Stage
Industry Brief

Mumbai’s BrandMusiq Composes Cairns Crocodiles’ First MOGO, Bringing Indian Sonic Branding Expertise to the Global Stage

June 19, 2026
0

Sydney, Australia: Mumbai-based sonic branding agency BrandMusiq has created the first-ever MOGO (musical logo) for Cairns Crocodiles Presented by Pinterest,...

Read moreDetails
Sony India partners with G. V. Prakash Kumar and EPR Iyer to strengthen immersive music experiences across India
Industry Brief

Sony India partners with G. V. Prakash Kumar and EPR Iyer to strengthen immersive music experiences across India

June 19, 2026
0

New Delhi: Sony India today announced collaborations with celebrated music artists, G. V. Prakash Kumar and acclaimed hip-hop artist EPR...

Read moreDetails
Anticipation Mounts Following President Trump’s Resharing of Iconic India Today Cover
Industry Brief

Anticipation Mounts Following President Trump’s Resharing of Iconic India Today Cover

June 19, 2026
0

New Delhi: There is intense anticipation of some announcements after US President Donald Trump reshared India Today’s "Newsmakers of the...

Read moreDetails
Times Now Launches E-Now: A New-Age Lifestyle Show For The Internet Generation
Industry Brief

Times Now Launches E-Now: A New-Age Lifestyle Show For The Internet Generation

June 18, 2026
0

Mumbai: TIMES NOW, India’s leading English News channel is set to usher in a fresh chapter in infotainment with the...

Read moreDetails
India’s Culinary Stars Shine at NDTV Food Awards 2026
Industry Brief

India’s Culinary Stars Shine at NDTV Food Awards 2026

June 16, 2026
0

New Delhi: The NDTV Food Awards 2026 celebrated some of the finest names in India’s food and hospitality industry, honouring...

Read moreDetails
Choice International and Zee Business Host ‘Bharose Ki Choice’ Investor Awareness Initiative in Patna
Industry Brief

Choice International and Zee Business Host ‘Bharose Ki Choice’ Investor Awareness Initiative in Patna

June 15, 2026
0

Patna, 15th June 2026: Choice International Limited, a leading financial services firm in India, in collaboration with Zee Business, successfully...

Read moreDetails

LATEST NEWS

Music Rights Owners Stand to Benefit as PPL India Secures Regulatory Backing

Music Rights Owners Stand to Benefit as PPL India Secures Regulatory Backing

June 22, 2026
WPP Enterprise Solutions, AWS partner to scale enterprise AI adoption across marketing and commerce

WPP Enterprise Solutions, AWS partner to scale enterprise AI adoption across marketing and commerce

June 22, 2026

ANALYSIS

Ipsos
Analysis

73% Urban Indians positive on country’s direction, 78% upbeat on economy: Ipsos

June 19, 2026
0

New Delhi: Urban Indians continue to display strong confidence in both the country’s direction and economic outlook, according to the...

PEOPLE

WOO launches global search for new CEO as Tom Goddard transitions to ambassadorial role
People

WOO launches global search for new CEO as Tom Goddard transitions to ambassadorial role

June 22, 2026
0

Mumbai: The World Out of Home Organization (WOO) has announced the launch of an immediate search for a new Chief...

MARKETING

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth
Marketing

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
0

Mumbai: Karan Kulkarni has joined Nike as Senior Specialist, Sports Marketing – Olympics & Growth, he announced on LinkedIn. Calling...

Subscribe to Newsletters

ADVERTISING

Commix Global reinvents talent hiring with rap-led recruitment campaign
Advertising

Commix Global reinvents talent hiring with rap-led recruitment campaign

June 20, 2026
0

Mumbai: In a move aimed at reimagining agency hiring and employer branding, Mumbai-based integrated marketing agency Commix Global has launched...

PRINT

Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges
Exclusive

Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges

June 9, 2026
0

Guwahati: One of Northeast India's most respected newspaper institutions, The Assam Tribune, has found itself at the centre of intense...

AUTHOR'S CORNER

Why Niche Creator Communities Are Delivering Stronger ROI Than Mass Influencers
Authors Corner

Why Niche Creator Communities Are Delivering Stronger ROI Than Mass Influencers

June 19, 2026
0

For years, the concept of influencer marketing was based on a fundamental understanding: the more people that watch and read,...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

JioStar elevates Sandeep Balani to Vice President – Partnerships

JioStar elevates Sandeep Balani to Vice President – Partnerships

June 22, 2026
Music Rights Owners Stand to Benefit as PPL India Secures Regulatory Backing

Music Rights Owners Stand to Benefit as PPL India Secures Regulatory Backing

June 22, 2026
WPP Enterprise Solutions, AWS partner to scale enterprise AI adoption across marketing and commerce

WPP Enterprise Solutions, AWS partner to scale enterprise AI adoption across marketing and commerce

June 22, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.