New Delhi: Alamode by Akanksha, the homegrown fashion label that rose to viral fame with over 1.1 million followers, has officially rebranded as Miss Mosa by Akanksha. The brand’s transformation reflects its evolution from a trend-driven label to a community-led fashion movement, celebrating individuality, creativity, and self-expression among modern Indian women.
“The decision to rebrand is a lot more than giving the brand a new name. It is a reflection of the women we design for. She is graceful yet bold, modern yet rooted and uses fashion as a way of self expression and identity. Miss Mosa represents pieces of individuality that come together like a mosaic, creating a personal story for every woman,” said Akanksha Sethi, Co-Founder and Creative Director, Miss Mosa by Akanksha.
The rebranding introduces a refreshed visual identity, new collections, and versatile designs tailored to women who embrace their many layers. “Rebranding to Miss Mosa is a strategic business step that will enable us to tap into global markets, build a stronger brand recall, and expand into newer product categories. The new identity aligns with our vision of scaling into a lifestyle brand that resonates not just with our Indian consumers, but internationally as well,” added Jayant Sethi, Co-Founder, Miss Mosa by Akanksha.
With this new chapter, Miss Mosa by Akanksha aims to strengthen its presence in India and globally, amplifying its community-first DNA while offering expressive, timeless fashion for women who seek to define their own style story.
