Gurugram: Avance PR has secured the mandate to manage Public Relations campaigns for Stovekraft, a leading kitchen and home appliances brand in the country. As part of the mandate, Avance PR will strategize and execute impactful PR campaigns and media relations across North India, including Delhi NCR, Haryana, Uttar Pradesh, Uttarakhand, Rajasthan, Jammu & Kashmir, and other key regions.
Headquartered in Bengaluru, Stovekraft is a household name in the kitchen appliances industry, renowned for its innovative and user-friendly product lines under the brands Skava, Pigeon, and Gilma. While the company has already established a robust presence across western and southern India, it is now focused on expanding its footprint in the North to capitalize on immense growth opportunities in the region.
Avance PR, based in Gurugram, will be responsible for developing a strategic communications strategy, with a focus on media outreach and thought leadership, to align Stovekraft’s brand positioning with the unique market dynamics in North India. Through a series of high-impact PR campaigns, the agency aims to highlight Stovekraft’s product innovation, customer-centric approach, and leadership in the kitchen appliances sector.
Ritika Garg, Founder & CEO of Avance PR, expressed her enthusiasm about the collaboration, saying, “We are elated to partner with Stovekraft. It has been synonymous with quality and innovation in the market for years. Hence, our focus will be on crafting a cohesive PR strategy that will enhance the company’s presence among the North Indian audience while reinforcing Stovekraft’s positioning as a trusted leader in the kitchen and home appliances industry.”
This collaboration showcases Avance PR’s expertise in delivering results-oriented media campaigns across diverse industries. The agency’s deep understanding of regional markets will enable it to roll out an integrated PR approach, combining traditional and digital media platforms through strategic media partnerships.
The partnership marks a significant step in Stovekraft’s efforts to strengthen its business operations in North India while continuing to attract customers with its world-class products and solutions.
