BARC India data for week 21 for the rankings of the Top 10 Brands and Advertisers across all genres and all platforms are as follows:
Brands:
In the category for Top 10 brands we see PolicyBazaar leading the chart followed by Lux Toilet Soaps on the 2nd spot and popular drink brand Horlicks on the 3rd spot. New entrant Pears secures the 4th spot on this list and Harpic Power Plus/Bathroom cleaner on the 5th spot. Clinic Plus Shampoo secures the 6th spot, along with gaming app MPL on the 7th spot. For the last three spots on this category, we have Dove, Godrej No.1 Soap and Wheel Active 2 in 1.
Advertisers:
The undisputed leader Hindustan Lever Ltd. this week too leading the chart, followed by Reckitt Benckiser India Ltd. on the 2nd spot. The leading FMCG marketer ITC Ltd. secures the 3rd spot while we have Godrej Consumer Goods on the 4th spot. The 5th spot is secured by Brooke Bond Lipton India and on the 6th spot we have PolicyBazaar Insurance Brokers Private Limited, while for the last 4 spots on this category we have, Procter & Gamble, Wipro Ltd, ZEE Entertainment Enterprises Limited and GCMMF.
